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Antropomedia Express: Consumer Tribes
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Health & Wellbeing

Health & Wellbeing

The experiences that consumer tribes have about their health and well-being are becoming more holistic and now include not only what they eat or practice as exercise but also how many mindful moments they reach and how much sleep they get.
VGN Social
Case Studies Social Media Health & Wellbeing Technology

VGN Social

tiers
Veganism, Digital Community, Loneliness, Platform Logic, Social App
Eureka Eureka
Telekom Electronic Beats
Case Studies Health & Wellbeing Art & Culture

Telekom Electronic Beats

tiers
Sound Meditation, Erykah Badu, Reethaus, Digital Culture, Consumer Subjectivity
Eureka Eureka
Seoul Metropolitan Government
Case Studies Health & Wellbeing Sports and Games

Seoul Metropolitan Government

tiers
Urban Governance, Public Space, Recreation, Service Design, Wellbeing
Eureka Eureka
McDonald's
Case Studies Food & Beverage Health & Wellbeing

McDonald's

tiers
Emotional Wellbeing, Co-Creation, Servicescape, Family Rituals, Packaging Design
Eureka Eureka
Wingcopter
Case Studies Health & Wellbeing Mobility and Transport

Wingcopter

tiers
Wingcopter, Sincronía logística, Medical drones, Humanitarian logistics, Remote delivery
Eureka Eureka
Bon Charge
Case Studies Personal Aesthetics Technology Health & Wellbeing

Bon Charge

tiers
Wellness, Oral care, Photobiomodulation, Premium pricing, Direct-to-consumer
Eureka Eureka
Samsung Health
Case Studies Health & Wellbeing Technology

Samsung Health

tiers
Platformization, Virtual care, Data governance, Algorithmic triage, Brand semiotics
Eureka Eureka
Equinox
Case Studies Health & Wellbeing Sports and Games

Equinox

tiers
Equinox, Women’s health, Wearable data, Hormone testing, Brand strategy
Eureka Eureka
Allswell
Case Studies Social Awareness Health & Wellbeing

Allswell

tiers
Allswell, Lgbtq+ mental health, Affirming care, Teletherapy, Trauma treatment
Eureka Eureka
RUN X
Case Studies Health & Wellbeing Sports and Games

RUN X

tiers
Technogym, Run X, World Athletics, Platformization
Eureka Eureka
Discovery Vitality
Case Studies Banking & Financial Services Health & Wellbeing

Discovery Vitality

tiers
Sleep, Wearables, Insurance, Behavioral science, Risk
Eureka Eureka
Unyoked
Case Studies Travel and Outdoors Health & Wellbeing Ecology and Sustainability

Unyoked

tiers
Unyoked, Forestry England, Off-grid, Wellness, Sustainability
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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