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Antropomedia Express: Consumer Tribes
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Luxury

Luxury

Whether through modern luxury (aspirational and material) or postmodern luxury (inspirational and experience-based), social media have become indispensable tools for people to find, replicate, experience, and consume luxury.
Koyia
Case Studies Health & Wellbeing Personal Aesthetics Luxury

Koyia

tiers
Perfumery, Phytoncides, Alternative currency, Consumer experience, Luxury
Eureka Eureka
Bleu de Chanel L’Exclusif
Case Studies Film & TV Entertainment Luxury Personal Aesthetics

Bleu de Chanel L’Exclusif

tiers
Chanel, Bleu, Pop-up, Multisensory, China, Asia Pacific
Eureka Eureka
Ameyalli
Case Studies Luxury Travel and Outdoors Health & Wellbeing

Ameyalli

tiers
Platforms, Intermediation, Algorithmic governance, Real estate, Consumer trust
Eureka Eureka
The Plaza New York
Case Studies Luxury Sports and Games Fashion and Apparel

The Plaza New York

tiers
Lacoste, The Plaza New York, Tennis, Experiences, Brand semiotics
Eureka Eureka
Valentino Beauty
Case Studies Luxury Personal Aesthetics

Valentino Beauty

tiers
Valentino Beauty, Studio 54, Fragrance, Luxury, Narrative
Eureka Eureka
Fari Islands
Case Studies Real Estate & Construction Travel and Outdoors Luxury

Fari Islands

tiers
Maldives, Floating solar, Prefabrication, Luxury hospitality, Renewable energy
Eureka Eureka
Ariodante
Case Studies Luxury Travel and Outdoors

Ariodante

tiers
Luxury experience, Immersive theater, Cultural capital, UHNW, Paris
Eureka Eureka
Hermès
Case Studies Luxury Fashion and Apparel Art & Culture Personal Aesthetics

Hermès

tiers
Hermès, Mystery at the grooms, Servicescape, Participation, Brand narrative
Eureka Eureka
Acne Studios
Case Studies Luxury Art & Culture

Acne Studios

tiers
Acne Studios, Acne Paper, Palais Royal, Cultural capital, Prosumption
Eureka Eureka
Coach & CLO
Case Studies Retail and Shopping Fashion and Apparel Luxury Business To Business

Coach & CLO

tiers
Coach, Clo, Luxury, Co-creation, Accesories, 3D Design
Eureka Eureka
Trent
Case Studies Luxury Fashion and Apparel Retail and Shopping

Trent

tiers
Trent, Barcelona, Rental, Servicescape, Rental Subscription
Eureka Eureka
M&M's
Case Studies Food & Beverage Luxury Family & Relationships

M&M's

tiers
M&M’S, Togetherness, Spokescandies, Semiotics, Case Study, Inclusion
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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