Uber Shuttle
tiers
Platform Capitalism, Mobility Assemblage, Digital Infrastructure, Liminality, Transportation Ritual, Sociotechnical Systems
Abu Dhabi Airports & Etihad Airways
tiers
Inclusive Design, Service Accessibility, Hidden Disabilities, Symbolic Consumption, Aviation Experience, Sensory Accommodation
Mercedes-Benz & Starbucks
tiers
Electric Mobility Infrastructure, Experiential Sustainability, Third-Space Evolution, Luxury Brand Collaboration, Consumption Rituals, Green Semiotics
inDrive
tiers
Platform Capitalism, Alternative Credit Scoring, Financial Inclusion, Gig Economy, Embedded Finance, Mobility Services
Schiphol Airport & F&B
tiers
Servicescape Semiotics, Sustainable Consumption, Transit Ecology, Plant-Based Mainstreaming, Corporate Sustainability, Circular Design
Eton
tiers
Brand Service Innovation, Consumer Ritual, Experiential Luxury, Travel Consumer Behavior, Replacement Service Strategy, Brand Narrative Construction
Audi Spain
tiers
Multimodal Discourse, Semiotic Transformation, Narrative Marketing, User Experience Design, Branded Content, Technical Communication
Barcelona City Council
tiers
Algorithmic Governance, Digital Invisibility, Platform Urbanism, Tourist Management, Spatial Justice, Navigation Infrastructure
VinFast
tiers
Ambient Intelligence, Automotive AI, Phygital Integration, Embodied Technology, Driver Personalization, Technological Domestication
Virgin Voyages’ Annual Pass
tiers
Luxury Mobility, Experience Economy, Digital Nomadism, Hypermobility, Cryptocurrency Tourism, Subscription Lifestyle
Renault
tiers
Mobility Justice, Access Economy, Transportation Equity, Employment Barriers, Consumption Democratization, Socially Responsible Branding
NIO House
tiers
Experiential Retail, Brandscape, Cultural Placemaking, Sustainable Mobility, Heritage Adaptation, Community-Centric Design