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Antropomedia Express: Consumer Tribes
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Personal Aesthetics

Personal Aesthetics

Personal Aesthetics comprehend the experiences that allude to the consumer tribes that build their identity from their connection with aesthetic environments and their concern for beauty. It is a lifestyle that, to consolidate itself, attends fashion events, maintains an exercise routine, consumes the most current trends, values landscapes that beautify or adorn the individual, and manifests a constant concern for taking care of personal aesthetics through makeup or digital filters.
Garnier
Case Studies Personal Aesthetics Fashion and Apparel

Garnier

tiers
Digital Activism, Algorithmic Solidarity, Identity Marketing, Corporate Allyship, Participatory Technology, Beauty Politics
Adriana Chiñas Adriana Chiñas
Epicurean Alices
Consumer Tribes Art & Culture Luxury Personal Aesthetics

Epicurean Alices

tiers
Consumer Tribe: Epicurean Alices
Luis Gonzalez Luis Gonzalez
Kolmar Korea
Case Studies Health & Wellbeing Technology Personal Aesthetics

Kolmar Korea

tiers
Hair Loss, Artificial Intelligence, Biomarkers, Personalization, Dermatology, Diagnostics
Adriana Chiñas Adriana Chiñas
Clarins Customer Care Bot
Case Studies Personal Aesthetics Technology Retail and Shopping

Clarins Customer Care Bot

tiers
Beauty Technology, Artificial Intelligence, Consumer Experience, Digital Transformation, Brand Engagement, Aesthetic Consumption
Adriana Chiñas Adriana Chiñas
Lush UAE & The Waste Lab
Case Studies Personal Aesthetics Ecology and Sustainability Business To Business

Lush UAE & The Waste Lab

tiers
Circular Economy, Sustainable Beauty, Waste Management, Regenerative Agriculture, Corporate Responsibility, Green Manufacturing
Adriana Chiñas Adriana Chiñas
Perfect Corp.
Case Studies Personal Aesthetics Technology

Perfect Corp.

tiers
Beauty AI, Algorithmic Aesthetics, Digital Embodiment, Personalized Beauty, Virtual Consultation, Computational Aesthetics
Adriana Chiñas Adriana Chiñas
Gamers See Avatars as Identity
Consumer Statistics Sports and Games Personal Aesthetics Technology

Gamers See Avatars as Identity

members
Global
Adriana Chiñas Adriana Chiñas
L’Oréal & Louvre
Case Studies Personal Aesthetics Art & Culture Business To Business

L’Oréal & Louvre

tiers
Cultural Capital, Identity Performance, Aesthetic Transformation, Liminal Experience, Symbolic Consumption, Ritual Marketplace
Adriana Chiñas Adriana Chiñas
Memphis Babalonians
Consumer Tribes Personal Aesthetics Religious / Spiritual

Memphis Babalonians

tiers
Consumer Tribe: Memphis Babylonians
Luis Gonzalez Luis Gonzalez
Minimal Plus-Size Representation on SS25 Runways
Consumer Statistics Fashion and Apparel Personal Aesthetics

Minimal Plus-Size Representation on SS25 Runways

members
Europe
Adriana Chiñas Adriana Chiñas
Cultivated Watch Club
Consumer Tribes Luxury Personal Aesthetics

Cultivated Watch Club

tiers
Consumer Tribe: Cultivated Watch Club
Benjamin Perregaux-Dielf Benjamin Perregaux-Dielf
Sophisticated Chronophiles
Consumer Tribes Art & Culture Luxury Personal Aesthetics

Sophisticated Chronophiles

tiers
Consumer Tribe: Sophisticated Chronophiles
Patrick Pointaire Patrick Pointaire
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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