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Antropomedia Express: Consumer Tribes
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Personal Aesthetics

Personal Aesthetics

Personal Aesthetics comprehend the experiences that allude to the consumer tribes that build their identity from their connection with aesthetic environments and their concern for beauty. It is a lifestyle that, to consolidate itself, attends fashion events, maintains an exercise routine, consumes the most current trends, values landscapes that beautify or adorn the individual, and manifests a constant concern for taking care of personal aesthetics through makeup or digital filters.
Coachtopia
Case Studies Fashion and Apparel Ecology and Sustainability Personal Aesthetics Retail and Shopping

Coachtopia

tiers
Coachtopia, Coach (Re)Loved program, United States, circular economy, renewable materials, generation Z
Adriana Chiñas Adriana Chiñas
Ashaya
Case Studies Fashion and Apparel Ecology and Sustainability Personal Aesthetics Business To Business

Ashaya

tiers
India, Pune, recycled plastic, sunglasses and coasters, Without Brand, education of children
Adriana Chiñas Adriana Chiñas
London Sneaker School
Case Studies Fashion and Apparel Personal Aesthetics Learning and Teaching Art & Culture

London Sneaker School

tiers
London, sneaker design, manufacture, customized kicks, community, workshops
Adriana Chiñas Adriana Chiñas
Nike SWOOSH
Case Studies Fashion and Apparel Art & Culture Retail and Shopping Social Media

Nike SWOOSH

tiers
#YourForce1 challenge, virtual marketplace, creator contest, visual storyboard, Europe, United States
Adriana Chiñas Adriana Chiñas
MSCHF Sneakers
Case Studies Fashion and Apparel Personal Aesthetics Art & Culture

MSCHF Sneakers

tiers
Brooklyn, cartoonish abstraction, virtual appearance, Big Red Boot, TPU rubber and EVA, sold out
Adriana Chiñas Adriana Chiñas
Vivobarefoot
Case Studies Fashion and Apparel Personal Aesthetics Technology Social Awareness

Vivobarefoot

tiers
Vivobarefoot, United Kingdom, Germany, United States, 3D printers, scans, circular economy
Adriana Chiñas Adriana Chiñas
Zellerfeld
Case Studies Fashion and Apparel Personal Aesthetics Technology Social Awareness

Zellerfeld

tiers
United States, 3D-printed shoemaker, personalized footwear, machine-washable shoes, design
Adriana Chiñas Adriana Chiñas
Nike & Dove
Case Studies Personal Aesthetics Social Awareness Learning and Teaching Health & Wellbeing

Nike & Dove

tiers
The Body Confident Sport, Body Confidence, Self Esteem, Sports, United States, Teenage Girls
Adriana Chiñas Adriana Chiñas
Palace & Wedgewood
Case Studies Business To Business Fashion and Apparel Personal Aesthetics Luxury

Palace & Wedgewood

tiers
…
Adriana Chiñas Adriana Chiñas
Stella McCartney
Case Studies Fashion and Apparel Personal Aesthetics Ecology and Sustainability Luxury

Stella McCartney

tiers
…
Adriana Chiñas Adriana Chiñas
Dolce&Gabbana & Sky
Case Studies Art & Culture Personal Aesthetics Luxury Fashion and Apparel

Dolce&Gabbana & Sky

tiers
…
Adriana Chiñas Adriana Chiñas
Prada 'The Seed Project'
Case Studies Personal Aesthetics Retail and Shopping Luxury

Prada 'The Seed Project'

tiers
Italy, Creative Campaigns, NEWU, Flowers, Limited Edition, Agriculture
Adriana Chiñas Adriana Chiñas
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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