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Antropomedia Express: Consumer Tribes
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Retail and Shopping

Retail and Shopping

Retail and Shopping is the name of the human experience that encompasses tribes that build their identity from the constant consumption of material objects. In other words, it is a lifestyle that allows people to orchestrate their daily lives from a latent expectation to obtain the latest online products to follow the most current trends and material objects that surround everyday life.
Zara's 50th anniversary
Case Studies Fashion and Apparel Retail and Shopping Art & Culture

Zara's 50th anniversary

tiers
ZARA, Anniversary Collection, Semiotics, Consumer Identity, Collaboration
Eureka Eureka
ASOS
Case Studies Retail and Shopping Fashion and Apparel

ASOS

tiers
ASOS, Live Commerce, Video-Led, Consumer Culture, Platformisation, Case Study
Eureka Eureka
SecondSense
Case Studies Luxury Retail and Shopping

SecondSense

tiers
Luxury resale, Platform economy, Algorithmic pricing, Authenticity, Personalization
Eureka Eureka
Zillow & Esusu
Case Studies Real Estate & Construction Business To Business Retail and Shopping

Zillow & Esusu

tiers
Zillow, Esusu, Credit reporting, Renters, Homeownership
Eureka Eureka
Chipotle Chip-or-Treat
Case Studies Food & Beverage Retail and Shopping

Chipotle Chip-or-Treat

tiers
Halloween, Loyalty, Gamification, Value perception, Fast-casual
Eureka Eureka
Walmart & Comic Con
Case Studies Retail and Shopping Art & Culture

Walmart & Comic Con

tiers
Walmart, Shortboxed, Collectibles, Servicescapes, Phygital
Eureka Eureka
Abandoned Republic
Case Studies Fashion and Apparel Retail and Shopping

Abandoned Republic

tiers
Heritage, Archive, Community, Authenticity, Brand semiotics, Limited Edition
Eureka Eureka
Amazon Grocery
Case Studies Food & Beverage Retail and Shopping

Amazon Grocery

tiers
Grocery, Private label, Price sensitivity, Omnichannel, Consumer behavior
Eureka Eureka
HYPERVSN
Eurekas Retail and Shopping Luxury

HYPERVSN

members
Selfidges, Hypervsn, Hologram, Customer experience, Retail technology, Augmented Reality
Eureka Eureka
Bad Bunny Sapo Concho
Case Studies Art & Culture Retail and Shopping

Bad Bunny Sapo Concho

tiers
Bad Bunny, Sapo Concho, Blind boxes, Consumer tribes, Brand semiotics, Limited Edition
Eureka Eureka
Power
Case Studies Retail and Shopping Technology

Power

tiers
Power, Bambuser, Live shopping, Consumer electronics, E-commerce, Direct-to-consumer
Eureka Eureka
Douglas Elliman
Case Studies Real Estate & Construction Retail and Shopping

Douglas Elliman

tiers
Douglas Elliman, Elli Ai, Real estate, Platformization, Data governance, Artificial Intelligence
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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