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Technology

Technology

We understand technology as the network and system of cultural knowledge that makes up a series of practical applications that allow adapting one or several biological species in different environments. Technology-related experiences refer to how tribes construct identity narratives using technological developments (including AI).
Surf
Case Studies Social Media Technology

Surf

tiers
Open social web, Feed personalization, User agency, Interoperability, Brand semiotics
Eureka Eureka
Skechers
Case Studies Retail and Shopping Technology

Skechers

tiers
Skechers, Luna, AI assistant, Retail, Personalization, Singapore
Eureka Eureka
Zillow AI
Case Studies Real Estate & Construction Technology

Zillow AI

tiers
Zillow, SkyTour, Affordability, Transparency, Algorithmic Governance
Eureka Eureka
AI Futures Fund
Case Studies Technology Learning and Teaching

AI Futures Fund

tiers
AI investment, Platform strategy, Datafication, Startup ecosystems, Google DeepMind
Eureka Eureka
Panasonic & others
Case Studies Retail and Shopping Mobility and Transport Technology

Panasonic & others

tiers
Mobility retail, Airport services, Cashless commerce, Inclusive operations, Consumer experience
Eureka Eureka
Yum China & KFC
Case Studies Food & Beverage Technology Business To Business

Yum China & KFC

tiers
Q-Smart, Yum China, AI assistant, Restaurant operations, Digital transformation
Eureka Eureka
eufy Make
Case Studies Technology Art & Culture

eufy Make

tiers
UV Printing, Personalization, Crowdfunding, Prosumption, Product Ecosystem, Manufacturing Tools
Eureka Eureka
Otter.ai
Case Studies Learning and Teaching Technology

Otter.ai

tiers
AI Agents, Meeting Intelligence, Sales Enablement, Data Governance, Organizational Memory
Eureka Eureka
Microsoft & Curated for You
Case Studies Retail and Shopping Technology Fashion and Apparel Business To Business

Microsoft & Curated for You

tiers
Copilot, Curated for you, Personalization, Algorithmic curation, Digital commerce
Eureka Eureka
Google Smart Glasses
Case Studies Technology Retail and Shopping Luxury Fashion and Apparel

Google Smart Glasses

tiers
AI Wearables, Spatial Computing, Consumer Behavior, Accessibility, Case Study, Platform Ecosystems
Eureka Eureka
Virtuo
Case Studies Real Estate & Construction Technology

Virtuo

tiers
Homeownership, Platformization, Proptech, Consumer behavior, Case study, Data governance
Eureka Eureka
Crocs & Ablo
Case Studies Fashion and Apparel Technology

Crocs & Ablo

tiers
Co-creation, Personalization, Intellectual property, Blockchain, Crocs, Case study
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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