Deutsche Bahn: Passing Heatwaves
members
Consumer Culture, Brand Semiotics, Social Identity, Digital Anthropology, Persuasion, Climate Resilience
Robots at the Kerb
members
Consumer Behavior, Brand Semiotics, Automation, Digital Anthropology, Technology Acceptance, Service Design
Viajes San Cecilio: Silence as the New Luxury
members
Symbolic Consumption, Brand Semiotics, Digital Anthropology, Social Identity, Mediation, Case Study
Air France: Extime Travel and the Airport as a Threshold
members
Consumer Culture, Brand Semiotics, Liminality, Symbolic Consumption, Digital Anthropology, Hospitality Strategy
EasyJet: The Teddy Tracker
tiers
Consumer Culture, Brand Semiotics, Extended Self, Datafication, Social Identity, Case Study
Reframing the Idle Pool
members
Platform Economy, Symbolic Consumption, Brand Semiotics, Pseudo-Sharing, Digital Anthropology, Case Study
Flyfi and the Privacy Ethos
tiers
Consumer Culture, Brand Semiotics, Social Identity, Digital Anthropology, Privacy, Platform Logics
Forty-Five Thousand Stores Turn a Beverage Brand Into an Entertainment Platform
members
Asia Pacific
eDreams ODIGEO: Visa AI Agents
tiers
Consumer Culture, Digital Anthropology, Datafication, Delegation, Brand Semiotics, Case Study, Travel Suscription
YTL Hotels: Enriched Escapes
tiers
Luxury Consumption, Brand Semiotics, Cultural Capital, Symbolic Consumption, Digital Anthropology, Experience Economy, Malaysia