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Antropomedia Express: Consumer Tribes
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Travel and Outdoors

Travel and Outdoors

Travel & Outdoors is the name of the human experience that refers to the consumer tribes that build their identity from traveling. This experience represents a set of human networks with a "nomadic" way of life: those who seek to overcome the sedentary lifestyle to take a break from the city.
Sunreef Yachts
Case Studies Travel and Outdoors Luxury

Sunreef Yachts

tiers
Solar, Yachts, AI, Energy autonomy,Consumer culture
Adriana Chiñas Adriana Chiñas
Reschio
Case Studies Luxury Travel and Outdoors

Reschio

tiers
Craft, Luxury, Heritage, Semiotics, Experience
Adriana Chiñas Adriana Chiñas
Paypal Booking
Case Studies Banking & Financial Services Travel and Outdoors

Paypal Booking

tiers
Paypal, Selfbook, Hotel booking, BNPL, Perplexity, Booking
Adriana Chiñas Adriana Chiñas
Hawaii State Government
Case Studies Travel and Outdoors Ecology and Sustainability

Hawaii State Government

tiers
Tourism, Taxation, Resilience, Governance, Brand semiotics, Green Fee
Adriana Chiñas Adriana Chiñas
Adventures By Train
Case Studies Luxury Travel and Outdoors Mobility and Transport

Adventures By Train

tiers
Mobility, Luxury, Consumer culture, Brand semiotics, Experience design
Adriana Chiñas Adriana Chiñas
Icelandair
Case Studies Travel and Outdoors Mobility and Transport

Icelandair

tiers
Authenticity, Trust, Semiotics, Algorithmic Media, Tourism
Adriana Chiñas Adriana Chiñas
The Road to The Giorgio Armani Tennis Classic
Case Studies Luxury Travel and Outdoors Sports and Games

The Road to The Giorgio Armani Tennis Classic

tiers
Luxury Tournament, Tennis, Hospitality, Co-branding, Experience design,
Adriana Chiñas Adriana Chiñas
Be My Eyes & Fiumicino Airport
Case Studies Travel and Outdoors Mobility and Transport Social Awareness

Be My Eyes & Fiumicino Airport

tiers
Accessibility, Airport services, Digital transformation, Service design, Platform economy
Adriana Chiñas Adriana Chiñas
HotelTonight & Airbnb
Case Studies Travel and Outdoors Business To Business

HotelTonight & Airbnb

tiers
Loyalty, Platform, Consumer behavior, Data strategy, Case study, Travel tech
Adriana Chiñas Adriana Chiñas
Korea Tourism Organization
Case Studies Travel and Outdoors Personal Aesthetics

Korea Tourism Organization

tiers
Korea tourism organization, Amorepacific, Nykaa, Thomas cook (india) limited, Tourism campaign
Adriana Chiñas Adriana Chiñas
Black Tomato
Case Studies Travel and Outdoors Luxury Health & Wellbeing

Black Tomato

tiers
Luxury Travel, Emotional Branding, AI Personalization, Experiential Marketing, Consumer Engagement, Algorithmic Curation
Adriana Chiñas Adriana Chiñas
Dopper & Royal Delft
Case Studies Travel and Outdoors Ecology and Sustainability

Dopper & Royal Delft

tiers
Schiphol, Dopper, Royal Delft, Sustainability, Airport Retail, Brand Collaboration
Adriana Chiñas Adriana Chiñas
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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