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Antropomedia Express: Consumer Tribes
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Adriana Chiñas

Adriana Chiñas

Adry is an Innovation Analyst at Antropomedia. With a Master's Degree in Digital Business Analytics and Big Data, her work translates consumer behavior, cultural shifts, and emerging business ideas into editorial insights for evolving industries.
6719 posts
John Lewis
Eurekas Fashion and Apparel Technology

John Lewis

members
AI Commerce, Brand Strategy, Social Commerce, Digital Retail, Platform Economy
Adriana Chiñas Adriana Chiñas
Advanced Machine Intelligence (AMI)
Eurekas Technology

Advanced Machine Intelligence (AMI)

members
World Models, Artificial Intelligence, Physical Reasoning, Enterprise Ai, Embodied Cognition
Adriana Chiñas Adriana Chiñas
Razer
Eurekas Technology Sports and Games

Razer

members
Agentic AI, Digital Anthropology, Brand Strategy, Consumer Behavior, Gaming Technology
Adriana Chiñas Adriana Chiñas
DoorDash
Case Studies Travel and Outdoors Food & Beverage Mobility and Transport

DoorDash

tiers
Doordash, Platform Economy, Reservation Systems, Consumer Experience, Digital Transformation
Adriana Chiñas Adriana Chiñas
Pop.Store
Case Studies Retail and Shopping Technology

Pop.Store

tiers
Agentic Ai, Creator Economy, Digital Commerce, Platform Strategy, Brand Authenticity
Adriana Chiñas Adriana Chiñas
Unihertz
Case Studies Technology

Unihertz

tiers
Retro-Branding, Consumer Culture, Platform Strategy, Tactile Computing, Niche Markets
Adriana Chiñas Adriana Chiñas
X: Shoppable links
Case Studies Social Media Retail and Shopping

X: Shoppable links

tiers
Social Media Advertising, Platform Monetization, Brand Semiotics, Consumer Trust, Digital Transformation
Adriana Chiñas Adriana Chiñas
RentAHuman
Case Studies Learning and Teaching Technology

RentAHuman

tiers
Autonomous Ai Agents, Digital Labor Markets, Consumer Culture, Techno-Animism, Algorithmic Accountability
Adriana Chiñas Adriana Chiñas
COSRX
Case Studies Personal Aesthetics Technology

COSRX

tiers
Brand Strategy, Sensory Innovation, Regulatory Fit, Skincare Marketing, Consumer Culture
Adriana Chiñas Adriana Chiñas
Compartment S4
Case Studies Social Awareness Food & Beverage

Compartment S4

tiers
Agricultural Architecture, Brand Semiotics, Ethical Design, Servicescape Theory, Case Study, Cultural Identity
Adriana Chiñas Adriana Chiñas
Uber: Línea U
Case Studies Mobility and Transport

Uber: Línea U

tiers
Platform Capitalism, Urban Mobility, Algorithmic Governance, Uber, Pricing Strategy
Adriana Chiñas Adriana Chiñas
Tania Bulhões, Chocolat du Jour
Case Studies Luxury Art & Culture

Tania Bulhões, Chocolat du Jour

tiers
Luxury Brand Strategy, Consumer Culture, Multisensory Branding, Brand Collaboration, Semiotic Analysis
Adriana Chiñas Adriana Chiñas
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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