Personal Aesthetics Technology Code8: A Custom Lipstick Experience Designed for Gifting tiers Co-Creation, Brand Semiotics, Symbolic Exchange, Mass Customization, Consumer Culture, Case Study Adriana Chiñas
Eurekas Social Awareness Family & Relationships Dogs Anonymous: A Support Group for Owners of Difficult Dogs members Consumer Culture, Brand Semiotics, Social Identity, Digital Anthropology, Ritual, Collective Belonging, Pets, Nonprofit Adriana Chiñas
Eurekas Technology WIM-Z: A Pet Robot That Rewards Dogs for Staying Calm members Symbolic Consumption, Human-Machine Interaction, Datafication, Consumer Culture, Brand Semiotics, Case Study Adriana Chiñas
Eurekas Technology Mobility and Transport Rivian: A Live Camera Feed for Pets Inside the R2 members Brand Semiotics, Consumer Culture, Social Identity, Digital Anthropology, Mediation, Privacy, Pets Adriana Chiñas
Eurekas Social Awareness Health & Wellbeing Family & Relationships São João Hospital: Patients Can Receive Visits From Their Pets members Companion Animals, Consumer Culture, Service Design, Symbolic Meaning, Healthcare Experience, Social Identity Adriana Chiñas
Eurekas Travel and Outdoors Luxury K9 Resorts: Pet Boarding With Chauffeurs and Fine Dining members Luxury Consumption, Brand Semiotics, Symbolic Consumption, Social Distinction, Digital Anthropology, Pet Economy Adriana Chiñas
Eurekas Travel and Outdoors Family & Relationships Business To Business Shinsegae Duty Free: A Pet Hotel Benefit for High-Spending Customers members Consumer Culture, Brand Semiotics, Symbolic Consumption, Social Identity, Loyalty Strategy, Digital Anthropology, Pets Adriana Chiñas
Case Studies Art & Culture Technology Trettitre: Wall-Mounted Players Put Analog Music on Display tiers Brand Semiotics, Symbolic Consumption, Social Identity, Material Culture, Digital Anthropology, Case Study Adriana Chiñas
Case Studies Retail and Shopping Business To Business Personal Aesthetics Food & Beverage Elvive x Dunkin’: A Beauty Bundle With an Ube Collagen Drink tiers Consumer Culture, Brand Semiotics, Symbolic Consumption, Strategic Partnerships, Digital Anthropology, Social Identity Adriana Chiñas
Case Studies Food & Beverage Retail and Shopping Fashion and Apparel Denny’s: Pancake-Inspired Sneakers Return for a Second Drop tiers Brand Semiotics, Symbolic Consumption, Social Identity, Cultural Branding, Scarcity, Consumer Community Adriana Chiñas
Case Studies Learning and Teaching Technology Microsoft Teams: Real-Time Deepfake Detection for Video Calls tiers Brand Semiotics, Social Identity, Platform Logics, Digital Anthropology, Classification, Consumer Trust Adriana Chiñas
Case Studies Mobility and Transport Technology Indimate BSR: A $399 Blind Spot Radar for Motorcycles tiers Product Design, Technology Mediation, Symbolic Consumption, Social Identity, Consumer Culture, Case Study Adriana Chiñas