





inDrive
tiers
Platform Capitalism, Alternative Credit Scoring, Financial Inclusion, Gig Economy, Embedded Finance, Mobility Services

Thai Tourism Board
tiers
Algorithmic Spirituality, Techno-Mysticism, Personalized Tourism, Digital Enculturation, Generation Z Marketing, Cultural Remediation

Virgin Atlantic Inclusive
tiers
Accessible Travel, Inclusive Service Design, British Sign Language, Airline Accessibility, Communicative Pluralism, Sensory Accommodation

Flash Pack
tiers
Mindful Tourism, Sober Travel, Experiential Consumption, Cultural Capital, Wellness Economy, Identity Performance

Austrian National Tourist Board
tiers
Performative Authenticity, Digital Detox, Influencer Marketing, Tourism Semiotics, Conspicuous Disconnection, Experiential Marketing

Schiphol Airport & F&B
tiers
Servicescape Semiotics, Sustainable Consumption, Transit Ecology, Plant-Based Mainstreaming, Corporate Sustainability, Circular Design

United Airlines
tiers
Algorithmic Transparency, Digital Mediation, Consumer Agency, Service Recovery, Environmental Contingency, Technological Ritual

Eton
tiers
Brand Service Innovation, Consumer Ritual, Experiential Luxury, Travel Consumer Behavior, Replacement Service Strategy, Brand Narrative Construction