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Case Studies

Case Studies

We search and collect from trend databases, advertising awards, and marketing magazines the best-applied ideas that can inspire creative campaigns, innovation, cool hunting, or experiences that bring value to consumer tribes.
Technology Business To Business Social Awareness Ecology and Sustainability Retail and Shopping Health & Wellbeing Food & Beverage Learning and Teaching Travel and Outdoors Social Media Film & TV Entertainment Art & Culture Fashion and Apparel Personal Aesthetics Sports and Games Luxury Banking & Financial Services Mobility and Transport Family & Relationships Real Estate & Construction Avatar Religious / Spiritual
Shein
Case Studies Fashion and Apparel Retail and Shopping Business To Business

Shein

tiers
Platform, Consumption, Algorithms, Branding, Culture
Eureka Eureka
Xbox, Sky Sports and Football Manager
Case Studies Sports and Games Business To Business Film & TV Entertainment Social Awareness

Xbox, Sky Sports and Football Manager

tiers
Xbox, Football, Gaming, Gender, Talent Pipeline
Eureka Eureka
NOYACK
Case Studies Technology Banking & Financial Services

NOYACK

tiers
Noyack, AI, Financial Education, Young Investors, Digital Platforms
Eureka Eureka
Vow
Case Studies Personal Aesthetics Health & Wellbeing

Vow

tiers
Exosomes, Cultured Beauty, Bioeconomy, Brand Semiotics, Skin Health
Eureka Eureka
The Standard
Case Studies Travel and Outdoors Fashion and Apparel

The Standard

tiers
Luxury, Travel, Semiotics, Brand Strategy, Consumer Culture
Eureka Eureka
YouTube India
Case Studies Social Media Learning and Teaching Technology

YouTube India

tiers
YouTube, India, AI Tools, Education, Platform
Eureka Eureka
Miniso
Case Studies Retail and Shopping

Miniso

tiers
Miniso Land, Retail Design, IP Strategy, Consumer Experience, Brand Ecosystem
Eureka Eureka
Arthritis UK
Case Studies Social Awareness Health & Wellbeing Social Media

Arthritis UK

tiers
Arthritis UK, TikTok, Dance Campaign, Consumer Tribes, Digital Activism
Eureka Eureka
McDonald's China and Mercedes-Benz
Case Studies Luxury Mobility and Transport Food & Beverage Business To Business

McDonald's China and Mercedes-Benz

tiers
McDonald’s China, Mercedes-Benz, Cross-Brand Collaboration, Luxury, Consumer Culture
Eureka Eureka
IKEA SMAKFEST
Case Studies Retail and Shopping Food & Beverage

IKEA SMAKFEST

tiers
Meatball, IKEA, Immersive, Servicescape, Brand
Eureka Eureka
Relay
Case Studies Health & Wellbeing Technology

Relay

tiers
Digital Asceticism, Mormonism, Pornography, Platform Design, Consumer Behavior
Eureka Eureka
Taco Bell & Venmo
Case Studies Fashion and Apparel Food & Beverage Banking & Financial Services Business To Business

Taco Bell & Venmo

tiers
Venmo, Taco Bell, Wearable, Fintech, Consumer Culture
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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