Case Studies Fashion and Apparel Retail and Shopping Business To Business Shein tiers Platform, Consumption, Algorithms, Branding, Culture Eureka
Case Studies Sports and Games Business To Business Film & TV Entertainment Social Awareness Xbox, Sky Sports and Football Manager tiers Xbox, Football, Gaming, Gender, Talent Pipeline Eureka
Case Studies Technology Banking & Financial Services NOYACK tiers Noyack, AI, Financial Education, Young Investors, Digital Platforms Eureka
Case Studies Personal Aesthetics Health & Wellbeing Vow tiers Exosomes, Cultured Beauty, Bioeconomy, Brand Semiotics, Skin Health Eureka
Case Studies Travel and Outdoors Fashion and Apparel The Standard tiers Luxury, Travel, Semiotics, Brand Strategy, Consumer Culture Eureka
Case Studies Social Media Learning and Teaching Technology YouTube India tiers YouTube, India, AI Tools, Education, Platform Eureka
Case Studies Retail and Shopping Miniso tiers Miniso Land, Retail Design, IP Strategy, Consumer Experience, Brand Ecosystem Eureka
Case Studies Social Awareness Health & Wellbeing Social Media Arthritis UK tiers Arthritis UK, TikTok, Dance Campaign, Consumer Tribes, Digital Activism Eureka
Case Studies Luxury Mobility and Transport Food & Beverage Business To Business McDonald's China and Mercedes-Benz tiers McDonald’s China, Mercedes-Benz, Cross-Brand Collaboration, Luxury, Consumer Culture Eureka
Case Studies Retail and Shopping Food & Beverage IKEA SMAKFEST tiers Meatball, IKEA, Immersive, Servicescape, Brand Eureka
Case Studies Health & Wellbeing Technology Relay tiers Digital Asceticism, Mormonism, Pornography, Platform Design, Consumer Behavior Eureka
Case Studies Fashion and Apparel Food & Beverage Banking & Financial Services Business To Business Taco Bell & Venmo tiers Venmo, Taco Bell, Wearable, Fintech, Consumer Culture Eureka