Case Studies

We search and collect from trend databases, advertising awards, and marketing magazines the best-applied ideas that can inspire creative campaigns, innovation, cool hunting, or experiences that bring value to consumer tribes.

poppi

tiers

Case Study, Brand Semiotics, Symbolic Consumption, Digital Culture, Lifestyle Branding, Consumer Behavior

On-Together

tiers

Digital Third Place, Virtual Co-Working, Consumer Culture, Brand Semiotics, Indie Game Development, Case Study

Tony's Chocolonely & The Social Hub

tiers

Experiential Marketing, Brand Collaboration, Consumer Culture, Luxury Semiotics, Ethical Branding

The Perfume Shop

tiers

Experiential Retail, Brand Semiotics, Consumer Culture, Servicescape Design, Luxury Consumption

Vurt

tiers

Vertical Video, Platform Strategy, Independent Filmmakers, Creator Economy, Media Disintermediation

Wish High

tiers

Vtuber Education, Parasocial Attachment, Digital Pedagogy, Brand Semiotics, Consumer Culture

Samsung Smart Glasses

tiers

Smart Glasses, Platform Ecosystems, Artificial Intelligence, Consumer Technology, Digital Surveillance

MINISO LAND

tiers

Miniso Land, Servicescape Design, Intellectual Property, Consumer Experience, Retailtainment

Maven Clinic

tiers

Digital Health, Glp-1 Care, Women's Health, Consumer Culture, Brand Strategy

SAS Scandinavian Airlines

tiers

Baggage Tracking, Datafication, Platform Ecosystems, Service Innovation, Consumer Agency

McDonald's Nostalgia

tiers

Mcdonald's Cards, Collectible Branding, Servicescape Design, Consumer Culture, Nostalgia Marketing