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Case Studies

Case Studies

We search and collect from trend databases, advertising awards, and marketing magazines the best-applied ideas that can inspire creative campaigns, innovation, cool hunting, or experiences that bring value to consumer tribes.
Technology Business To Business Social Awareness Ecology and Sustainability Retail and Shopping Health & Wellbeing Food & Beverage Learning and Teaching Travel and Outdoors Social Media Film & TV Entertainment Art & Culture Fashion and Apparel Personal Aesthetics Sports and Games Luxury Banking & Financial Services Mobility and Transport Family & Relationships Real Estate & Construction Avatar Religious / Spiritual
Adventures By Train
Case Studies Luxury Travel and Outdoors Mobility and Transport

Adventures By Train

tiers
Mobility, Luxury, Consumer culture, Brand semiotics, Experience design
Eureka Eureka
MAST
Case Studies Real Estate & Construction Ecology and Sustainability

MAST

tiers
Floating housing, Modularity, Urban infrastructure, Rotterdam, Climate resilience
Eureka Eureka
Dentsu Creative Thailand
Case Studies Health & Wellbeing Religious / Spiritual

Dentsu Creative Thailand

tiers
Parkinson’s, Speech therapy, Digital health, Ritual design, Thailand
Eureka Eureka
Starbucks Secret menu
Case Studies Food & Beverage Retail and Shopping

Starbucks Secret menu

tiers
Starbucks, Secret menu, Loyalty, Social media, Prosumption, Rewards
Eureka Eureka
ruya
Case Studies Banking & Financial Services Religious / Spiritual

ruya

tiers
Islamic banking, Virtual assets, Shari’ah compliance, Digital ethics, Consumer behavior
Eureka Eureka
Vans & Ernest Packagin
Case Studies Fashion and Apparel Ecology and Sustainability Business To Business

Vans & Ernest Packagin

tiers
Vans, Ernest Packaging, Skateboarding, Sustainability, Cultural Prototype
Eureka Eureka
TBWA\Peru & APRECI
Case Studies Film & TV Entertainment Social Awareness

TBWA\Peru & APRECI

tiers
Censorship, Artistic freedom, Semiotics, Social movements, Media ecosystems
Eureka Eureka
Gap & Malbon Golf
Case Studies Fashion and Apparel Business To Business Sports and Games

Gap & Malbon Golf

tiers
Gap, Malbon golf, Par logo, Collaboration, Semiotics, Collection
Eureka Eureka
Yum China & KFC
Case Studies Food & Beverage Technology Business To Business

Yum China & KFC

tiers
Q-Smart, Yum China, AI assistant, Restaurant operations, Digital transformation
Eureka Eureka
Cécred
Case Studies Personal Aesthetics Learning and Teaching

Cécred

tiers
Cécred, Beygood, Salon ecosystem, Entrepreneurship, Professional development, Haircare Industry
Eureka Eureka
Yoon Jung Choi
Case Studies Learning and Teaching Ecology and Sustainability Food & Beverage Art & Culture

Yoon Jung Choi

tiers
Sustainability, Education, Circularity, Design, Gen Alpha, Community, Zero Waste
Eureka Eureka
Rare Beauty Secrets
Case Studies Social Media Personal Aesthetics

Rare Beauty Secrets

tiers
Rare Insider, Substack, Newsletter, Brand storytelling, Mental Health, Selena Gomez
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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