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Food & Beverage

Food & Beverage

Experiences related to Food & Beverage include ways of appreciating gastronomy, the foodie identity, bars and restaurants, new ingredients in food, experiences related to alcohol consumption, and prepared non-alcoholic drinks.
Cerveza Victoria
Case Studies Art & Culture Film & TV Entertainment Food & Beverage

Cerveza Victoria

tiers
Día de Muertos, Xoloitzcuintle, Hand-Painted, Cultural Branding, Mexico
Eureka Eureka
Holiday Inn Express
Case Studies Travel and Outdoors Food & Beverage

Holiday Inn Express

tiers
Hospitality, Olfactory branding, Behavioral nudge, Servicescape, Holiday Inn Express
Eureka Eureka
Embrapa
Case Studies Social Awareness Food & Beverage

Embrapa

tiers
Embrapa, Indigenous sovereignty, Food security, Territorial governance, Agroecology
Eureka Eureka
José Andrés Group
Eurekas Food & Beverage Ecology and Sustainability

José Andrés Group

public
Food waste, Digital logistics, Esg, Restaurant operations, Data governance, Carbon Tracking
Eureka Eureka
Chipotle Chip-or-Treat
Case Studies Food & Beverage Retail and Shopping

Chipotle Chip-or-Treat

tiers
Halloween, Loyalty, Gamification, Value perception, Fast-casual
Eureka Eureka
McDonald's & Monopoly
Case Studies Food & Beverage

McDonald's & Monopoly

tiers
Monopoly, Mcdonald’s, Security, Gamification, Consumer tribes
Eureka Eureka
Amazon Grocery
Case Studies Food & Beverage Retail and Shopping

Amazon Grocery

tiers
Grocery, Private label, Price sensitivity, Omnichannel, Consumer behavior
Eureka Eureka
McDonald's & Snapchat
Eurekas Food & Beverage Social Media Technology

McDonald's & Snapchat

public
Mcdonald’s, Snapchat, Ar, Nostalgia, Gamification
Eureka Eureka
Uber & Flytrex
Case Studies Mobility and Transport Food & Beverage Technology Business To Business

Uber & Flytrex

tiers
Uber, Flytrex, Drone delivery, Logistics, Suburban markets, Drones, Artificial Intelligence
Eureka Eureka
Oreo & BABYMONSTER
Case Studies Food & Beverage Art & Culture Business To Business

Oreo & BABYMONSTER

tiers
K-pop, Fandom, Ritual, Semiotics, Prosumption, Asia, Collaboration, Limited Edition
Eureka Eureka
The Berkeley
Case Studies Food & Beverage Art & Culture Luxury

The Berkeley

tiers
Semiotics, Hospitality, Partnership, Case study, Experiencescapes, Manolo Blahnik
Eureka Eureka
Aikit
Eurekas Food & Beverage Technology

Aikit

public
AI Kitchens, Consumer Trust, Servicescapes, Operational Consistency, Brand Semiotics, Artificial Intelligence
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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