Food & Beverage

Experiences related to Food & Beverage include ways of appreciating gastronomy, the foodie identity, bars and restaurants, new ingredients in food, experiences related to alcohol consumption, and prepared non-alcoholic drinks.

McDonald's & Crayola

tiers

Creativity, Co-Branding, Retailtainment, Servicescape, Childhood

Prince St. Pizza and Disney+

tiers

Nostalgia, Co-Branding, Retail Semiotics, Consumer Identity, Platform Logics

Clove and Land O'Lakes

tiers

Semiotics, Collaboration, Scarcity, Identity, Memetics

Athletic Brewing Co.

tiers

Moderation, Non-Alcoholic Beer, Brand Strategy, Consumer Culture, Wellness

Aperol

tiers

Aperol, Brand Extension, Sustainability, Digital Culture, Consumer Behavior, Spritzwear Gloves

DoorDash

tiers

Ai Discovery, Platform, Restaurants, Social App, Consumption

Walmart

members

Drone Delivery, Walmart, Last Mile, Consumer Culture, Logistics

Meadow Lane

tiers

Gourmet, Luxury, Urban Consumption, Social Media, Brand Positioning

Gatorade Canada

tiers

Hydration, Gatorade Canada, Women’s Hockey, Performance Science, Brand Strategy

MasterChef

tiers

Masterchef, Transmedia, Servicescape, Consumer Culture, Brand Extension

Meadow Lane

tiers

Gourmet, Luxury, Food Retail, Urban Consumption, Inequality, Case Study