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Antropomedia Express: Consumer Tribes
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Health & Wellbeing

Health & Wellbeing

The experiences that consumer tribes have about their health and well-being are becoming more holistic and now include not only what they eat or practice as exercise but also how many mindful moments they reach and how much sleep they get.
Innocean
Case Studies Social Awareness Health & Wellbeing

Innocean

tiers
Spatial Revitalization, Community Infrastructure, Corporate Social Responsibility, Cultural Preservation, Elderly Accessibility, Experiential Design
Eureka Eureka
Beyond Meat
Case Studies Food & Beverage Health & Wellbeing

Beyond Meat

tiers
Plant-based alternatives, Food semiotics, Cultural positioning, Ingredient transparency, Health certification, Premium positioning
Eureka Eureka
Rānui Apartments
Case Studies Health & Wellbeing Social Awareness

Rānui Apartments

tiers
Medical Displacement, Therapeutic Housing, Gift Economy, Spatial Altruism, Family-Centered Care, Community Infrastructure
Eureka Eureka
CALM
Case Studies Health & Wellbeing Social Awareness

CALM

tiers
Youth Suicide Prevention, Social Intervention Framework, Communal Care, Mental Health Literacy, Preventive Wellbeing, Structured Support
Eureka Eureka
The Tribe Taster: Nostalchic Wavers

The Tribe Taster: Nostalchic Wavers

members
The Tribe Taster: Insights by Antropomedia into consumer tribes, their rituals, trends & case studies—decode cultural niches shaping modern markets.
Eureka Eureka
Gymbox
Case Studies Health & Wellbeing Social Awareness Sports and Games

Gymbox

tiers
Corporeal Capital, Spatial Intervention, Fitness Infrastructure, Urban Regeneration, Community Development, Embodied Practices
Eureka Eureka
IKEA Singapore
Case Studies Retail and Shopping Health & Wellbeing

IKEA Singapore

tiers
Servicescape Innovation, Experiential Retail, Multifunctional Design, Consumer Wellness, Brand Extension, Retailtainment
Eureka Eureka
Oura
Case Studies Health & Wellbeing Technology

Oura

tiers
Quantified Self, Algorithmic Wellness, AI Health Coaching, Digital Embodiment, Behavioral Intervention Technology, Data Sovereignty
Eureka Eureka
SportAI
Case Studies Health & Wellbeing Sports and Games

SportAI

tiers
Algorithmic Embodiment, Sports Technology, Digital Materiality, Performance Optimization, Consumer-Technology Interface, Biomechanical Analysis
Eureka Eureka
Zing Coach
Case Studies Health & Wellbeing Sports and Games

Zing Coach

tiers
Algorithmic Fitness, Digital Embodiment, AI Coaching, Quantified Self, Virtual Fitness Communities, Technological Mediation
Eureka Eureka
Kodak
Case Studies Social Awareness Health & Wellbeing Technology

Kodak

tiers
Prosthetic Memory, Digital Reminiscence Therapy, Algorithmic Nostalgia, Memory Reconstruction, Therapeutic AI, Digital Mnemotechnologies
Eureka Eureka
Kopparberg & Melanoma Fund
Case Studies Social Awareness Sports and Games Health & Wellbeing

Kopparberg & Melanoma Fund

tiers
Preventive Consumption, Ritual Health Behaviors, Brand Activism, Collective Welfare, Regulatory Focus, Symbolic Protection
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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