Travel and Outdoors

Travel & Outdoors is the name of the human experience that refers to the consumer tribes that build their identity from traveling. This experience represents a set of human networks with a "nomadic" way of life: those who seek to overcome the sedentary lifestyle to take a break from the city.

Vacations Over Comfort, Consumers Prioritize Getaways

members

Global

Lipton Ice Tea

tiers

Cultural Code Exchange, Corporate Anthropology, Digital Ritual, Experiential Marketing, Brand Positioning, Consumer Participation

The White Lotus

tiers

Media Tourism, Narrative Consumption, Experiential Luxury, Cultural Capital, Transmedia Storytelling, Symbolic Consumption

Discover Greece

tiers

Tourism Technology, Cultural Mediation, Artificial Intelligence, Consumer Experience, Digital Anthropology, Algorithmic Authority

Landfolk

tiers

Visual Search, Aesthetic Consumption, Algorithmic Curation, Vacation Rental, Experience Design, Artificial Intelligence

Taishan Cultural Tourism Group

tiers

Technological Animism, Labor Displacement, Autonomous Systems, Heritage Tourism, Human-Machine Collaboration, Waste Management Infrastructure

East Japan Railway

tiers

Algorithmic Governance, Autonomous Transportation, Sociotechnical Systems, Mobility Infrastructure, Labor Automation, Digital Phronesis

Airbnb Co-host Network

tiers

Platform Capitalism, Distributed Labor Economy, Digital Mediation, Collaborative Consumption, Networked Hospitality, Service Commodification

Venice Simplon-Orient-Express

tiers

Experiential Luxury, Artification, Spatial Semiotics, Cultural Capital, Ritualized Consumption, Discrétion

Turkish Airlines

tiers

Heritage Gastronomy, Brand Anthropology, Cultural Consumption, Culinary Tourism, Experiential Marketing, Archaeological Sponsorship

Priceline

tiers

Algorithmic Mediation, Voice Interface Anthropology, Digital Travel Planning, Human-AI Collaboration, Consumer Technology Adoption, Travel Service Personalization