Case Studies Travel and Outdoors Technology Skyscanner tiers Platform Economy, Digital Aggregation, Brand Extension, Algorithmic Mediation, Travel Industry Eureka
Case Studies Social Media Rednote tiers Rednote, Community Activation, Digital Anthropology, Consumer Culture, Brand Semiotics Eureka
Case Studies Social Awareness Ecology and Sustainability Fashion and Apparel Carrefour, E.Leclerc and Coopérative U tiers Eco-Score, Textile Sustainability, Consumer Behavior, Semiotic Strategy, Retail Innovation Eureka
Case Studies Mobility and Transport Travel and Outdoors Real Estate & Construction Cabin Crew Village tiers Emirates, Cabin Crew Village, Workforce Investment, Brand Strategy, Service Culture Eureka
Case Studies Luxury Fashion and Apparel Hermès Boombox Plume tiers Hermès, Boombox Plume, Luxury Brand Strategy, Craftsmanship, Consumer Culture Eureka
Case Studies Real Estate & Construction Banking & Financial Services Redfin tiers Hypertext Marketing, Brand Semiotics, Consumer Ritual, Effort Heuristics, Archetypal Narrative Eureka
Case Studies Health & Wellbeing Technology Climatic tiers Category Creation, Wellness Branding, Respiratory Health, Consumer Culture, Cultural Strategy Eureka
Case Studies Banking & Financial Services Mobility and Transport Lemonade, Tesla tiers Autonomous Insurance, Algorithmic Underwriting, Platform Strategy, Telemetry Data, Consumer Trust Eureka
Case Studies Fashion and Apparel Retail and Shopping JCPenney tiers Symbolic Consumption, Brand Semiotics, Consumer Ritual, Experiential Marketing, Emotional Branding Eureka
Case Studies Technology Film & TV Entertainment Bad Bunny 101 tiers Duolingo, Bad Bunny, Cultural Branding, Hypertext Marketing, Consumer Engagement Eureka
Case Studies Personal Aesthetics Retail and Shopping Concept4 tiers Cosmetics Packaging, Brand Semiotics, Consumer Co-Creation, Sustainability, Customization Eureka
Case Studies Learning and Teaching Technology Anthropic tiers Anthropic, Claude Apps, Workflow Orchestration, Agentic Ai, Enterprise Integration Eureka