Case Studies Social Awareness Ecology and Sustainability Agency for Nature tiers AI-Powered, Youth Culture, Parasocial Interaction, Datafication, Public Interface Eureka
Case Studies Travel and Outdoors Mobility and Transport Icelandair tiers Authenticity, Trust, Semiotics, Algorithmic Media, Tourism Eureka
Case Studies Luxury Travel and Outdoors Sports and Games The Road to The Giorgio Armani Tennis Classic tiers Luxury Tournament, Tennis, Hospitality, Co-branding, Experience design, Eureka
Case Studies Film & TV Entertainment Art & Culture Moviefone tiers Moviefone, Cross-media, Influencers, Ticketing, Discovery Eureka
Case Studies Real Estate & Construction Banking & Financial Services Business To Business MortgageMarket & EasyEquities tiers Mortgagemarket, Easyequities, Homes, Digital platform, South Africa Eureka
Case Studies Art & Culture Religious / Spiritual Alessi tiers Memory, Ritual, Domesticity, Luxury codes, Brand semiotics Eureka
Case Studies Health & Wellbeing Business To Business Calm & Mars tiers Calm, Mars, Pet companionship, Mental health, Digital culture Eureka
Case Studies Food & Beverage Social Media Knorr tiers Knorr, Unlimited time menu, Dupe culture, Fast food, Shoppable media Eureka
Case Studies Banking & Financial Services Retail and Shopping 7-Eleven tiers CBDC, Retail, Incentives, Trust, Servicescape, South Korea Eureka
Case Studies Fashion and Apparel Health & Wellbeing Sports and Games Puma 5 AM High Drops tiers PUMA, Running, Algorithmic Culture, Scarcity, Urban Space, Runners Eureka
Case Studies Film & TV Entertainment Retail and Shopping Disney Shoppable TV tiers Disney, Shoppable TV, Retail media, Clean room, Ecommerce Eureka
Case Studies Technology Art & Culture eufy Make tiers UV Printing, Personalization, Crowdfunding, Prosumption, Product Ecosystem, Manufacturing Tools Eureka