Antropomedia Express: Consumer Tribes
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Antropomedia Express: Consumer Tribes
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Business To Business

Business To Business

B2B experiences relate to consumer tribes that have their raison d'être from the professional careers they build over time. In other words, it is a lifestyle that depends on people sharing their professions, showing their successes in the company where they work, revealing their economic status, and relating their personality to the figure of successful business people.
BBVA & OpenAI
Case Studies Technology Banking & Financial Services Business To Business Learning and Teaching

BBVA & OpenAI

tiers
ChatGPT, Licenses, Employees, Skills, AI, Spain, Training
Eureka Eureka
Optimize Equinox
Case Studies Luxury Health & Wellbeing Sports and Games Business To Business

Optimize Equinox

tiers
Biohacking Membership, Function Health, Coaching, Training, Fitness
Eureka Eureka
Oxford University
Case Studies Health & Wellbeing Technology Learning and Teaching Business To Business

Oxford University

tiers
Petrushka, AI, Oxford University, Depressions, Antidepressants
Eureka Eureka
Mastercard & African Development Bank Group
Case Studies Banking & Financial Services Technology Business To Business

Mastercard & African Development Bank Group

tiers
Digital Economy, Kenya, Africa, MADE, Women
Eureka Eureka
Cindy Ngamba
Case Studies Sports and Games Social Awareness Business To Business

Cindy Ngamba

tiers
Nike, Olympics, UK, Olympic Refuge Foundation, Athletes
Eureka Eureka
Kiehl's
Case Studies Social Awareness Personal Aesthetics Business To Business

Kiehl's

tiers
Open Doors, LGBTQ+, New York, Ali Forney, Homeless
Eureka Eureka
T&Pm & Melanoma UK
Case Studies Health & Wellbeing Business To Business Personal Aesthetics

T&Pm & Melanoma UK

tiers
Melanoma Awareness Month, T&Pm, UK, Beauty Spotters, Dark Skin
Eureka Eureka
L’Oréal, Walmart & Snapchat
Case Studies Personal Aesthetics Retail and Shopping Social Media Business To Business

L’Oréal, Walmart & Snapchat

tiers
AR, Hair Color, Filters, United States, Shoppers, Experience
Eureka Eureka
Estée Lauder Companies
Case Studies Personal Aesthetics Business To Business

Estée Lauder Companies

tiers
AI, Innovation Lab, ELC, Microsoft, Azure, Open Ai
Eureka Eureka
E.l.f. Cosmetics & Liquid Death
Case Studies Personal Aesthetics Business To Business Food & Beverage Retail and Shopping

E.l.f. Cosmetics & Liquid Death

tiers
Canned Water, Makeup, Heavy Metal, Corpse Paint Vault, Collection
Eureka Eureka
Google & others
Case Studies Learning and Teaching Technology Social Awareness Business To Business

Google & others

tiers
AI, Fund, United States, Military Families, Goodwill, Veterans
Eureka Eureka
Scenic Audio
Case Studies Social Awareness Mobility and Transport Business To Business Technology

Scenic Audio

tiers
Honda, Howe Innovation Center, Perkins School for the Blind, Apps, Audio Intelligence
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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