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Antropomedia Express: Consumer Tribes
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Case Studies

Case Studies

We search and collect from trend databases, advertising awards, and marketing magazines the best-applied ideas that can inspire creative campaigns, innovation, cool hunting, or experiences that bring value to consumer tribes.
Technology Business To Business Social Awareness Ecology and Sustainability Retail and Shopping Health & Wellbeing Food & Beverage Learning and Teaching Travel and Outdoors Social Media Film & TV Entertainment Art & Culture Fashion and Apparel Personal Aesthetics Sports and Games Banking & Financial Services Luxury Mobility and Transport Family & Relationships Real Estate & Construction Avatar Religious / Spiritual
BMW Group
Case Studies Technology Mobility and Transport

BMW Group

tiers
Physical Ai, Humanoid Robotics, Bmw Group, Digital Transformation, Automotive Manufacturing
Adriana Chiñas Adriana Chiñas
Favretto Mídia Exterior
Case Studies Social Awareness Retail and Shopping

Favretto Mídia Exterior

tiers
Brand Semiotics, Servicescape Design, Urban Sustainability, Out-Of-Home Media, Consumer Engagement
Adriana Chiñas Adriana Chiñas
Kalshi, Bezel
Case Studies Luxury Banking & Financial Services Fashion and Apparel

Kalshi, Bezel

tiers
Luxury Consumption, Brand Semiotics, Prediction Markets, Financialization, Consumer Culture
Adriana Chiñas Adriana Chiñas
Secha Home
Case Studies Real Estate & Construction Banking & Financial Services

Secha Home

tiers
Secha Home, Home Renovation Financing, Platform Intermediation, Proptech, Consumer Culture
Adriana Chiñas Adriana Chiñas
Alo
Case Studies Health & Wellbeing Sports and Games

Alo

tiers
Tribal Branding, Consumer Culture, Wellness Economy, Experiential Marketing, Female Empowerment
Adriana Chiñas Adriana Chiñas
Starbucks Singapore
Case Studies Food & Beverage Art & Culture

Starbucks Singapore

tiers
Brand Semiotics, Cultural Branding, Localization Strategy, Consumer Culture, Starbucks Singapore
Adriana Chiñas Adriana Chiñas
BBVA & OpenAI
Case Studies Banking & Financial Services Technology Business To Business

BBVA & OpenAI

tiers
Conversational Ai, Digital Banking, Platform Strategy, Brand Semiotics, Consumer Experience
Adriana Chiñas Adriana Chiñas
Disney & Blackpink
Case Studies Fashion and Apparel Retail and Shopping Business To Business

Disney & Blackpink

tiers
K-Pop Branding, Consumer Tribes, Brand Semiotics, Streetwear Culture, Digital Retail
Adriana Chiñas Adriana Chiñas
Latina, The Peruvian Cancer Foundation
Case Studies Film & TV Entertainment Social Awareness

Latina, The Peruvian Cancer Foundation

tiers
Creative Media Strategy, Brand Semiotics, Social Value Innovation, Cultivation Theory, Purpose-Driven Marketing
Adriana Chiñas Adriana Chiñas
CollectivIQ
Case Studies Technology Learning and Teaching

CollectivIQ

tiers
Collective Intelligence, Ai Consensus, Enterprise Ai, Data Privacy, Hallucination Reduction
Adriana Chiñas Adriana Chiñas
Old Spice & Super Mario
Case Studies Personal Aesthetics Sports and Games Business To Business Film & TV Entertainment

Old Spice & Super Mario

tiers
Brand Semiotics, Consumer Culture, Nostalgia Marketing, Cross-Brand Collaboration, Cultural Branding
Adriana Chiñas Adriana Chiñas
Lovable
Case Studies Learning and Teaching Technology Business To Business

Lovable

tiers
Shebuilds, Lovable, No-Code Platforms, Gender Inclusion, Digital Empowerment
Adriana Chiñas Adriana Chiñas
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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