Case Studies Learning and Teaching Social Media Syracuse University tiers Creator economy, Brand strategy, Audience engagement, Algorithmic culture, Entrepreneurship Adriana Chiñas
Case Studies Travel and Outdoors Film & TV Entertainment Sheraton Boston Hotel tiers Nostalgia, Hospitality, Servicescapes, Brand experience, Family travel Adriana Chiñas
Case Studies Social Media Real Estate & Construction Klipster tiers Real estate, Short-form video, Millennials, Gen Z, Proptech Adriana Chiñas
Case Studies Retail and Shopping Social Media M&S tiers M&S, TikTok Shop, Social Commerce, Beauty, Case Study, Omnichannel Adriana Chiñas
Case Studies Social Awareness Food & Beverage Jollibee tiers Jollibee, Jolliskwela, Literacy, Volunteerism, Brand purpose Adriana Chiñas
Case Studies Mobility and Transport Travel and Outdoors Technology Delta Air Lines tiers Delta Air Lines, Skymiles, Ai assistant, Loyalty program, Customer experience Adriana Chiñas
Case Studies Luxury Travel and Outdoors The Coach Restaurant tiers Coach, Jewel Changi, Hospitality, Brand semiotics, Asia strategy Adriana Chiñas
Case Studies Real Estate & Construction Technology Zillow App Messaging tiers Zillow, In-app messaging, Co-shopping, Ai virtual staging, Platform orchestration Adriana Chiñas
Case Studies Health & Wellbeing Mobility and Transport Wingcopter tiers Wingcopter, Sincronía logística, Medical drones, Humanitarian logistics, Remote delivery Adriana Chiñas
Case Studies Food & Beverage Business To Business Burger King & Serasa tiers Burger King Brazil, Serasa, Drive-thru, Halloween, Boleto Adriana Chiñas
Case Studies Banking & Financial Services Technology Cloud Miner tiers Bitcoin, Cloud mining, Telecom, Regulation, Consumer trust Adriana Chiñas
Case Studies Fashion and Apparel Mobility and Transport Saudia Airlines tiers Saudia, Streetwear, Aviation, Brand extension, Modernization Adriana Chiñas