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Antropomedia Express: Consumer Tribes
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Case Studies

Case Studies

We search and collect from trend databases, advertising awards, and marketing magazines the best-applied ideas that can inspire creative campaigns, innovation, cool hunting, or experiences that bring value to consumer tribes.
Technology Business To Business Social Awareness Ecology and Sustainability Retail and Shopping Health & Wellbeing Food & Beverage Learning and Teaching Travel and Outdoors Social Media Film & TV Entertainment Art & Culture Fashion and Apparel Personal Aesthetics Sports and Games Banking & Financial Services Luxury Mobility and Transport Family & Relationships Real Estate & Construction Avatar Religious / Spiritual
Cloud Miner
Case Studies Banking & Financial Services Technology

Cloud Miner

tiers
Bitcoin, Cloud mining, Telecom, Regulation, Consumer trust
Adriana Chiñas Adriana Chiñas
Saudia Airlines
Case Studies Fashion and Apparel Mobility and Transport

Saudia Airlines

tiers
Saudia, Streetwear, Aviation, Brand extension, Modernization
Adriana Chiñas Adriana Chiñas
Disney & Epic Games
Case Studies Sports and Games Avatar Business To Business

Disney & Epic Games

tiers
Disney, Epic Games, Fortnite, Virtual theme park, Interoperability
Adriana Chiñas Adriana Chiñas
Sandbar
Case Studies Technology

Sandbar

tiers
Wearables, Voice interface, Privacy, Cognition, Product design
Adriana Chiñas Adriana Chiñas
Bon Charge
Case Studies Personal Aesthetics Technology Health & Wellbeing

Bon Charge

tiers
Wellness, Oral care, Photobiomodulation, Premium pricing, Direct-to-consumer
Adriana Chiñas Adriana Chiñas
The New York Times
Case Studies Learning and Teaching Art & Culture

The New York Times

tiers
Puzzles, Games, Platforms, Users, Social Infrastructure, Wordle
Adriana Chiñas Adriana Chiñas
Samsung Health
Case Studies Health & Wellbeing Technology

Samsung Health

tiers
Platformization, Virtual care, Data governance, Algorithmic triage, Brand semiotics
Adriana Chiñas Adriana Chiñas
Coca-Cola x Disney xWPP Open X
Case Studies Food & Beverage Business To Business Film & TV Entertainment

Coca-Cola x Disney xWPP Open X

tiers
Coke, Star Wars, Whatsapp, Voice, Brazil
Adriana Chiñas Adriana Chiñas
PayJustNow
Case Studies Banking & Financial Services Retail and Shopping

PayJustNow

tiers
Payjustnow, Takealot, Bnpl, Consumer behavior, Platform economy
Adriana Chiñas Adriana Chiñas
Project Amplify
Case Studies Fashion and Apparel Sports and Games

Project Amplify

tiers
Augmentation, Mobility, Access, Semiotics, Service ecosystem
Adriana Chiñas Adriana Chiñas
Globo
Case Studies Film & TV Entertainment Ecology and Sustainability Art & Culture

Globo

tiers
Globo, Panvision Cultural Association, Ecovision, Audiovisual, Esg
Adriana Chiñas Adriana Chiñas
BandSports Celular
Case Studies Technology Sports and Games

BandSports Celular

tiers
Media bundle, Hybrid offer, Telecom, Sports, Brazil
Adriana Chiñas Adriana Chiñas
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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