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Antropomedia Express: Consumer Tribes
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Fashion and Apparel

Fashion and Apparel

Experiences related to fashion, clothing, and wearables are essential to building our social display—the existence and sense of belonging that certain tribes experience is, in fact, entirely associated with fashion.
KissMe Ferme
Case Studies Fashion and Apparel Retail and Shopping

KissMe Ferme

tiers
Lipstick, Sensory, Servicescape, Haptic, Case study, Differentiation
Eureka Eureka
H&M Digital Twins
Case Studies Fashion and Apparel Technology

H&M Digital Twins

tiers
Digital Twins, Fashion Models, AI Marketing, Worker Rights, Brand Authenticity, Synthetic Media
Eureka Eureka
Laura Mercier & Apple Vision Pro
Case Studies Luxury Personal Aesthetics Fashion and Apparel Technology

Laura Mercier & Apple Vision Pro

tiers
Luxury, Virtual Reality, Digital Retail, Beauty Industry, Brand Innovation
Eureka Eureka
Poshmark Smart List AI
Case Studies Fashion and Apparel Retail and Shopping Technology

Poshmark Smart List AI

tiers
Artificial Intelligence, Fashion Resale, Smart List AI, Digital Marketplace, Automation
Eureka Eureka
Vinted
Case Studies Fashion and Apparel Ecology and Sustainability

Vinted

tiers
Algorithmic Profiling, Consumer Personas, Marketplace Analytics, Sustainable Fashion, Behavioral Segmentation, Digital Anthropology
Eureka Eureka
Trade Me Jobs
Case Studies Fashion and Apparel Food & Beverage Learning and Teaching

Trade Me Jobs

tiers
Digital Recruitment, Platform Economy, Brand Experience, Gamification Strategy, Consumer Culture, Employment Marketing
Eureka Eureka
Mirumi
Case Studies Technology Fashion and Apparel

Mirumi

tiers
Affective Computing, Anthropomorphic Design, Parasocial Relationships, Techno-animism, Emotional Technology, Consumer Robotics
Eureka Eureka
Gap & Sean Wotherspoon
Case Studies Fashion and Apparel Art & Culture Business To Business

Gap & Sean Wotherspoon

tiers
Vintage Fashion, Brand Curation, Circular Economy, Fashion Authentication, Heritage Marketing, Nostalgia Commerce
Eureka Eureka
Vollebak
Case Studies Fashion and Apparel Ecology and Sustainability

Vollebak

tiers
Biomaterials, Luxury Fashion, Brand Semiotics, Sustainable Textiles, Premium Positioning, Material Innovation
Eureka Eureka
Walmart & Zepeto
Case Studies Fashion and Apparel Retail and Shopping Technology Avatar

Walmart & Zepeto

tiers
Virtual Commerce, Avatar Economy, Platform Integration, Phygital Retail, Digital Identity, Metaverse Marketing
Eureka Eureka
Seamless
Case Studies Fashion and Apparel Ecology and Sustainability

Seamless

tiers
Circular Economy, Sustainable Fashion, Product Stewardship, Consumer Tribes, Brand Semiotics, Environmental Accountability
Eureka Eureka
Kvadrat
Case Studies Fashion and Apparel Ecology and Sustainability

Kvadrat

tiers
Sustainable Textiles, Cultural Heritage Design, Circular Economy, Luxury Materials, Japanese Craft Traditions, Scandinavian Design
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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