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Antropomedia Express: Consumer Tribes
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Personal Aesthetics

Personal Aesthetics

Personal Aesthetics comprehend the experiences that allude to the consumer tribes that build their identity from their connection with aesthetic environments and their concern for beauty. It is a lifestyle that, to consolidate itself, attends fashion events, maintains an exercise routine, consumes the most current trends, values landscapes that beautify or adorn the individual, and manifests a constant concern for taking care of personal aesthetics through makeup or digital filters.
Gucci x Oura
Case Studies Health & Wellbeing Luxury Personal Aesthetics Retail and Shopping

Gucci x Oura

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The design of the smart ring has been updated by a high-end fashion house Gucci and Oura Ring introduced the…
Eureka Eureka
Haeckels & Tetsuo Lin
Case Studies Personal Aesthetics Fashion and Apparel Retail and Shopping Business To Business

Haeckels & Tetsuo Lin

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A fragrance enterprise that brings back the scents of extinct plants Tetsuo Lin, a student at Central Saint Martins, and…
Eureka Eureka
Kotex
Case Studies Personal Aesthetics Film & TV Entertainment Technology Social Awareness

Kotex

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A campaign in the gaming industry that teaches players about menstruation Kotex, a brand of feminine hygiene products located in…
Eureka Eureka
BAKEUP
Case Studies Personal Aesthetics Fashion and Apparel Art & Culture Technology

BAKEUP

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Digital-first makeup brand delivers experiential beauty Jo Baker, a beauty artist based in London, and Grace Gaustad, a singer based…
Eureka Eureka
Scent by Six
Case Studies Personal Aesthetics Social Awareness

Scent by Six

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Scent by SIX employs cutting-edge fragrance technology to solve difficult problems During the COVID-19 Pandemic, the Singapore Association for Mental…
Eureka Eureka
Deciem
Case Studies Ecology and Sustainability Personal Aesthetics

Deciem

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Credits for renewable energy sources for employees who work from home The Canadian skincare brand Deciem, which includes the sub-brand…
Eureka Eureka
Johnson’s Baby
Case Studies Personal Aesthetics Ecology and Sustainability

Johnson’s Baby

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Johnson's Baby has begun selling refill cartons for the infant toiletry bottles that are already on the market…
Eureka Eureka
Ulé Beauty
Case Studies Personal Aesthetics Ecology and Sustainability

Ulé Beauty

public
The origins of several skincare brands pesticide-free botanicals from local vertical farms Vertical farming is the driving force behind the…
Eureka Eureka
Elle Hospitality
Case Studies Travel and Outdoors Personal Aesthetics

Elle Hospitality

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With the release of Elle Hospitality, Elle Magazine is expanding its reach into a new area The venerable fashion newspaper…
Eureka Eureka
Haeckels & Red Bull
Case Studies Food & Beverage Ecology and Sustainability Personal Aesthetics

Haeckels & Red Bull

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Collaboration between brands results in an edible cup In August of 2022, natural skincare and fragrance firm Haeckels, based in…
Eureka Eureka
Forever 21 & Metaverse
Case Studies Fashion and Apparel Retail and Shopping Social Media Technology

Forever 21 & Metaverse

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The first fashion collection to be tried and tested in the metaverse is being released by Forever 21. IRL The…
Eureka Eureka
Celebriteens
Consumer Tribes Social Media Personal Aesthetics

Celebriteens

public
Consumer Tribe: Celebriteens
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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