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Technology

Technology

We understand technology as the network and system of cultural knowledge that makes up a series of practical applications that allow adapting one or several biological species in different environments. Technology-related experiences refer to how tribes construct identity narratives using technological developments (including AI).
Muse & alphabeats
Case Studies Technology Business To Business Health & Wellbeing

Muse & alphabeats

tiers
Neurofeedback, Algorithmic Personalization, Music Therapy, Consumer Wellness, Brain-Computer Interface, Digital Health
Eureka Eureka
Moonbird
Case Studies Technology Health & Wellbeing

Moonbird

tiers
Wellness Technology, Pediatric Stress Management, Haptic Devices, Mindfulness Products, Consumer Health Innovation, Therapeutic Toys
Eureka Eureka
Nissan
Case Studies Ecology and Sustainability Technology Mobility and Transport

Nissan

tiers
Rewilding, Corporate Environmental Responsibility, Biodiversity Conservation, Sustainable Manufacturing, Industrial Ecology, Brand Sustainability
Eureka Eureka
Microsoft Artifacts
Case Studies Art & Culture Technology

Microsoft Artifacts

tiers
Artificial Intelligence Art, Creative Technology, Digital Culture, Human AI Collaboration, Interactive Media, Cultural Innovation
Eureka Eureka
Walmart & Zepeto
Case Studies Fashion and Apparel Retail and Shopping Technology Avatar

Walmart & Zepeto

tiers
Virtual Commerce, Avatar Economy, Platform Integration, Phygital Retail, Digital Identity, Metaverse Marketing
Eureka Eureka
Petcube
Case Studies Technology Family & Relationships

Petcube

tiers
Pet Technology, Smart Water Systems, Digital Health Monitoring, Connected Home Devices, Animal Care Innovation, IoT Pet Products
Eureka Eureka
Lego Education
Case Studies Learning and Teaching Technology

Lego Education

tiers
Educational Technology, Material Culture, Knowledge Production, Hybrid Learning, STEM Education, Brand Community
Eureka Eureka
Sony FIEC
Case Studies Technology Sports and Games

Sony FIEC

tiers
Multisensory Gaming, Immersive Technology, Haptic Entertainment, Environmental Gaming, Sensory Convergence, Embodied Experience
Eureka Eureka
Peter’s Chapel
Case Studies Technology Religious / Spiritual

Peter’s Chapel

tiers
Artificial Intelligence, Religious Technology, Digital Ministry, Sacred Innovation, Algorithmic Authority, Spiritual Automation
Eureka Eureka
Ultrahuman Rare Collection
Case Studies Luxury Technology

Ultrahuman Rare Collection

tiers
Luxury Technology, Smart Jewelry, Premium Wearables, Digital Anthropology, Material Culture, Conspicuous Consumption
Eureka Eureka
Toyota Woven City
Case Studies Mobility and Transport Luxury Real Estate & Construction Technology

Toyota Woven City

tiers
Smart Cities, Platform Urbanism, Corporate Governance, Living Laboratory, Digital Infrastructure, Urban Innovation
Eureka Eureka
Pong Design
Case Studies Technology Health & Wellbeing

Pong Design

tiers
Therapeutic Design, Wellbeing Technology, Affective Computing, Material Culture, Embodied Interaction, Health Innovation
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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