Case Studies Social Media Film & TV Entertainment National Geographic Creators tiers National Geographic, Creator Cohort, Maya Higa, Influencer Marketing, Digital Transformation Adriana Chiñas
Case Studies Film & TV Entertainment Technology Vurt tiers Vertical Video, Platform Strategy, Independent Filmmakers, Creator Economy, Media Disintermediation Adriana Chiñas
Case Studies Learning and Teaching Film & TV Entertainment Avatar Wish High tiers Vtuber Education, Parasocial Attachment, Digital Pedagogy, Brand Semiotics, Consumer Culture Adriana Chiñas
Case Studies Technology Samsung Smart Glasses tiers Smart Glasses, Platform Ecosystems, Artificial Intelligence, Consumer Technology, Digital Surveillance Adriana Chiñas
Case Studies Retail and Shopping MINISO LAND tiers Miniso Land, Servicescape Design, Intellectual Property, Consumer Experience, Retailtainment Adriana Chiñas
Case Studies Health & Wellbeing Technology Maven Clinic tiers Digital Health, Glp-1 Care, Women's Health, Consumer Culture, Brand Strategy Adriana Chiñas
Case Studies Mobility and Transport Travel and Outdoors Business To Business SAS Scandinavian Airlines tiers Baggage Tracking, Datafication, Platform Ecosystems, Service Innovation, Consumer Agency Adriana Chiñas
Case Studies Food & Beverage McDonald's Nostalgia tiers Mcdonald's Cards, Collectible Branding, Servicescape Design, Consumer Culture, Nostalgia Marketing Adriana Chiñas
Case Studies Luxury Travel and Outdoors Cookson Adventures tiers Brand Semiotics, Cause Marketing, Consumer Behavior, Social Psychology, Retail Strategy Adriana Chiñas
Case Studies Social Awareness Retail and Shopping IKEA Philippines tiers Brand Semiotics, Cause Marketing, Consumer Behavior, Social Psychology, Retail Strategy Adriana Chiñas
Case Studies Banking & Financial Services Real Estate & Construction Technology Blend Labs Inc. tiers Blend Autopilot, Mortgage Automation, Algorithmic Bias, Digital Origination, Platform Governance Adriana Chiñas
Case Studies Fashion and Apparel Ecology and Sustainability Social Awareness Paris Good Fashion tiers Sustainable Fashion, Civic Co-Creation, Brand Semiotics, Consumer Behavior, Cultural Branding Adriana Chiñas