Case Studies Technology Family & Relationships When Pet Care Meets Algorithmic Intelligence tiers Datafication, Pet Technology, Consumer Culture, Algorithmic Surveillance, Case Study, Brand Strategy Adriana Chiñas
Case Studies Health & Wellbeing Technology AI as the Always-On Trainer tiers Case Study, Ai Coaching, Member Retention, Fitness Industry, Digital Personalization, Consumer Engagement Adriana Chiñas
Case Studies Food & Beverage Mobility and Transport Business To Business BYD and KFC Redefine the Quick-Service Charging Experience tiers Co-Brandin, Electric Cars, Servicescape Design, Consumer Experience, Brand Partnerships, Electric Mobility, Quick-Service Innovation Adriana Chiñas
Case Studies Personal Aesthetics Avatar Digital Skin tiers Avatar Economy, Digital Aesthetics, Consumer Co-Creation, Brand Semiotics, Platform Strategy, Digital Makeup, Digital Skin, Roblox Adriana Chiñas
Case Studies Banking & Financial Services Google News, Polymarket, and the Crisis of Epistemic Authority tiers Algorithmic Classification, Prediction Markets, Platform Capitalism, Google News, Epistemic Authority, Journalism, For You Adriana Chiñas
Case Studies Sports and Games Sony's Playerbase tiers Consumer Culture, Brand Strategy, Digital Identity, Participatory Marketing, Gaming Industry, Playstation, Gran Turismo, Sony, Digital Players, Players Adriana Chiñas
Case Studies Fashion and Apparel Retail and Shopping Holographic Spectacle and the Semiotic Reinvention of Footwear Retail tiers Experiential Retail, Holographic Technology, Brand Storytelling, Servicescape Design, Consumer Engagement, Manhattan Adriana Chiñas
Case Studies Technology Food & Beverage SVEDKA's Svedphone tiers Svedka, Svedphone, Digital Detox, Gen Z, Brand Semiotics, Vodka Adriana Chiñas
Case Studies Social Awareness Film & TV Entertainment Disney and National Geographic tiers Brand Semiotics, Sustainability Marketing, Consumer Culture, Purpose-Driven Design, Case Study, Outdoor Advertising, Bees Adriana Chiñas
Case Studies Mobility and Transport Health & Wellbeing Škoda DuoBell tiers Case Study, Brand Semiotics, Consumer Technology, Urban Safety, Open Innovation, Acoustic Design Adriana Chiñas
Case Studies Travel and Outdoors Mobility and Transport Retail and Shopping Blinkit at Mumbai Airport tiers Blinkit, Airport Retail, Servicescape, Quick Commerce, Dark Store Adriana Chiñas
Case Studies Retail and Shopping Technology Costco's Pre-Scan Revolution tiers Costco, Checkout Innovation, Servicescape Design, Consumer Experience, Retail Strategy Adriana Chiñas