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Antropomedia Express: Consumer Tribes
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Case Studies

Case Studies

We search and collect from trend databases, advertising awards, and marketing magazines the best-applied ideas that can inspire creative campaigns, innovation, cool hunting, or experiences that bring value to consumer tribes.
Technology Business To Business Social Awareness Ecology and Sustainability Retail and Shopping Health & Wellbeing Food & Beverage Learning and Teaching Travel and Outdoors Social Media Film & TV Entertainment Art & Culture Fashion and Apparel Personal Aesthetics Sports and Games Banking & Financial Services Luxury Mobility and Transport Family & Relationships Real Estate & Construction Avatar Religious / Spiritual
Columbia
Case Studies Travel and Outdoors Health & Wellbeing Fashion and Apparel Learning and Teaching

Columbia

tiers
Europe, Mental Health, Hiking Communities, Hike Society, Training
Adriana Chiñas Adriana Chiñas
Bang & Olufsen
Case Studies Art & Culture Technology Business To Business Avatar

Bang & Olufsen

tiers
Luxury Technology, Sustainable Design, Premium Audio, Longevity Innovation, Consumer Durables, Material Semiotics
Adriana Chiñas Adriana Chiñas
BeatBlox
Case Studies Avatar Technology Film & TV Entertainment

BeatBlox

tiers
LATAM, Music Festival, Virtual World, Artists, alter Nogara
Adriana Chiñas Adriana Chiñas
Good Lock
Case Studies Technology Social Media

Good Lock

tiers
United States, Samsung, Android, Apps, Phone
Adriana Chiñas Adriana Chiñas
Mozilla
Case Studies Technology Retail and Shopping

Mozilla

tiers
North America, Chatbot, Fakespot Chat, AI, LLM
Adriana Chiñas Adriana Chiñas
IKEA Smart Home Sensors
Case Studies Technology Retail and Shopping

IKEA Smart Home Sensors

tiers
Sweden, AI, Zigbee, Motion Sensor, Outdoors
Adriana Chiñas Adriana Chiñas
SOS Amazônia
Case Studies Ecology and Sustainability Social Awareness Sports and Games

SOS Amazônia

tiers
Latin America, Fortnite, Hero Base, Indigenous Populations, Gen Z
Adriana Chiñas Adriana Chiñas
Under Armour
Case Studies Mobility and Transport Business To Business Fashion and Apparel

Under Armour

tiers
United States, Armor Up, Footwear, FIFA World Cup, She Who Plays
Adriana Chiñas Adriana Chiñas
Golf 5
Case Studies Sports and Games Avatar Technology

Golf 5

tiers
UK, Metaverse, Virtual Reality, R&A, VR Open Quialifiers
Adriana Chiñas Adriana Chiñas
Husqvarna
Case Studies Ecology and Sustainability Technology

Husqvarna

tiers
Sweden, Garden, Home & Living, Rewilding Mode, GPS
Adriana Chiñas Adriana Chiñas
Sony
Case Studies Technology Social Awareness Business To Business

Sony

tiers
US, PS5, PlayStation, Consoles, Project Leonardo PS5
Adriana Chiñas Adriana Chiñas
Bumble Mental Health
Case Studies Technology Health & Wellbeing Social Media

Bumble Mental Health

tiers
United States, Dating App, Community, Experiences
Adriana Chiñas Adriana Chiñas
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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