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Antropomedia Express: Consumer Tribes
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Social Awareness

Social Awareness

Social Awareness comprehends the experiences that allude to the tribes that build their identity from their connection with social causes. It is a lifestyle defined by a devotion to fighting social injustices, helping others, joining political campaigns, making social injustices visible, and expressing their non-conformity with the unfair conditions in which they live.
Jilly Bing
Case Studies Social Awareness Learning and Teaching Retail and Shopping

Jilly Bing

tiers
United States, Toys, Gen Alpha, Representation, Dolls
Eureka Eureka
Carrefour France
Case Studies Banking & Financial Services Food & Beverage Social Awareness

Carrefour France

tiers
France, Supermarkets, Insurance Program, Garantie Pouvoir d'Achat, Grocery
Eureka Eureka
Endowment for Climate Intelligence
Case Studies Ecology and Sustainability Social Awareness Technology

Endowment for Climate Intelligence

tiers
Generative AI, ChatGPT, Climate Change, DAOs, Blockchain
Eureka Eureka
Future Food Movement
Case Studies Food & Beverage Social Awareness Ecology and Sustainability

Future Food Movement

tiers
UK, Gen Z, Campaigns, Brand Value, Crowdfunding
Eureka Eureka
Nintendo
Case Studies Technology Social Awareness

Nintendo

tiers
Japan, Donations, Earthquakes, Natural Disasters, Gaming
Eureka Eureka
Animal Guardians
Consumer Tribes Social Awareness

Animal Guardians

tiers
Consumer Tribe: Animal Guardians
Eureka Eureka
Chick-fil-A
Case Studies Food & Beverage Social Awareness

Chick-fil-A

tiers
United States, The Brake Room, Delivery Workers, Employee well-being
Eureka Eureka
James Beard Foundation
Case Studies Food & Beverage Ecology and Sustainability Social Awareness

James Beard Foundation

tiers
United States, Restaurants, Culinary Industry, Global Food Institute, GW
Eureka Eureka
misterb&b
Case Studies Travel and Outdoors Social Awareness

misterb&b

tiers
Hotels, France, Inclusion, Seniors, Travel, LGBTQ+
Eureka Eureka
EasyPaisa
Case Studies Banking & Financial Services Social Awareness Technology Religious / Spiritual

EasyPaisa

tiers
Retail Banks, Pakistan, Nikahnama, Islam, Marriage, Mobile Services
Eureka Eureka
OneCourt
Case Studies Sports and Games Technology Social Awareness

OneCourt

tiers
Tactile Device, Impaired Eyesight, Diversity & Inclusion, Broadcasts
Eureka Eureka
Conscious Pros
Consumer Tribes Ecology and Sustainability Social Awareness

Conscious Pros

tiers
Consumer Tribe: Conscious Pros
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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