Adriana Chiñas

Adry is an Innovation Analyst at Antropomedia. With a Master's Degree in Digital Business Analytics and Big Data, her work translates consumer behavior, cultural shifts, and emerging business ideas into editorial insights for evolving industries.

6487 posts

Depop

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Vintage, Circularity, Curation, Marketplace, Brand heritage

Virtuo

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Homeownership, Platformization, Proptech, Consumer behavior, Case study, Data governance

LABUBU & GODIVA

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Collectibles, Luxury, Character IP, Gen Z, FMCG, Case study

EIB & Family Bank

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Financing, Sme, Gender, Youth, Kenya, Case study

Crocs & Ablo

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Co-creation, Personalization, Intellectual property, Blockchain, Crocs, Case study

McDonald's & Minecraft

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McDonald’s, Minecraft, Happy meal, Collectibles, Case study, Phygital

Shezlong

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Mental health, Digital therapy, Algorithmic matching, Privacy, Case study, MEA region

AirImagination

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Nike, Airimagination, Co-creation, Brand semiotics, Digital culture

NASA & Netflix

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Space exploration, Streaming, Public engagement, Algorithms, Brand semiotics

Apple AirPods

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Translation, Airpods, Consumer culture, Privacy, Service design, Language, Earbuds

The Ordinary × MSCHF

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Eggflation, Price anchoring, Culture jamming, Cross-border consumption, The ordinary