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Case Studies

Case Studies

We search and collect from trend databases, advertising awards, and marketing magazines the best-applied ideas that can inspire creative campaigns, innovation, cool hunting, or experiences that bring value to consumer tribes.
Technology Business To Business Social Awareness Ecology and Sustainability Retail and Shopping Health & Wellbeing Food & Beverage Learning and Teaching Travel and Outdoors Social Media Film & TV Entertainment Art & Culture Fashion and Apparel Personal Aesthetics Sports and Games Luxury Banking & Financial Services Mobility and Transport Family & Relationships Real Estate & Construction Avatar Religious / Spiritual
TeamWater
Case Studies Social Media Social Awareness

TeamWater

tiers
Creator collaboration, Donor engagement, Social infrastructure, Algorithmic reach, Wateraid, Mr. Beast
Eureka Eureka
TYB
Case Studies Retail and Shopping Social Media

TYB

tiers
TYB, Community, Loyalty, Interoperability, Tokens
Eureka Eureka
L’Oréal Paris StandUp
Case Studies Social Awareness Sports and Games Personal Aesthetics Business To Business

L’Oréal Paris StandUp

tiers
L’Oréal Paris, Botafogo, Stand up, Bystander intervention, Stadium safety
Eureka Eureka
Latam Airlines and Spotify
Case Studies Mobility and Transport Film & TV Entertainment Business To Business

Latam Airlines and Spotify

tiers
LATAM Airlines, Spotify, Ludmilla, Fan Tribes, Data Personalization
Eureka Eureka
Ariodante
Case Studies Luxury Travel and Outdoors

Ariodante

tiers
Luxury experience, Immersive theater, Cultural capital, UHNW, Paris
Eureka Eureka
PropNex
Case Studies Real Estate & Construction Fashion and Apparel

PropNex

tiers
Prop Nex, Streetwear, Internal branding, Identity work, Merchandising, Uniforms
Eureka Eureka
Mude
Case Studies Health & Wellbeing Sports and Games

Mude

tiers
Mude, Sorox, 99, Wellness, Urban commons, Civic Fitness
Eureka Eureka
Chipotle U Rewards
Case Studies Food & Beverage Retail and Shopping

Chipotle U Rewards

tiers
Chipotle, Gen Z, Loyalty program, College students, Co-branding, Rewards
Eureka Eureka
Rokid
Case Studies Banking & Financial Services Technology

Rokid

tiers
ARCommerce, VoiceBiometrics, Servicescape, PlatformEconomy, China Retail
Eureka Eureka
Yerba Madre & Basura
Case Studies Fashion and Apparel Food & Beverage Ecology and Sustainability Business To Business

Yerba Madre & Basura

tiers
Regenerative design, Circularity, Brand semiotics, Consumer culture, Activation
Eureka Eureka
Webtoon
Case Studies Film & TV Entertainment Art & Culture

Webtoon

tiers
WEBTOON, Vertical Video, Anime-Style, Adaptation, Engagement
Eureka Eureka
Hello Divorce
Case Studies Technology Family & Relationships

Hello Divorce

tiers
AI Assistants, LegalTech, Consumer Behavior, Trust, Service Unbundling,
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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