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Case Studies

Case Studies

We search and collect from trend databases, advertising awards, and marketing magazines the best-applied ideas that can inspire creative campaigns, innovation, cool hunting, or experiences that bring value to consumer tribes.
Technology Business To Business Social Awareness Ecology and Sustainability Retail and Shopping Health & Wellbeing Food & Beverage Learning and Teaching Travel and Outdoors Social Media Film & TV Entertainment Art & Culture Fashion and Apparel Personal Aesthetics Sports and Games Luxury Banking & Financial Services Mobility and Transport Family & Relationships Real Estate & Construction Avatar Religious / Spiritual
Artiso
Case Studies Fashion and Apparel Technology

Artiso

tiers
AI In Fashion, Agentic Systems, Aesthetic Alignment, Workflow Integration, Consumer Culture Theory
Eureka Eureka
Watrfall
Case Studies Film & TV Entertainment Social Awareness

Watrfall

tiers
Watrfall, Crowd investment, Creator autonomy, Fan governance, Entertainment finance
Eureka Eureka
Lawa
Case Studies Technology Health & Wellbeing Sports and Games

Lawa

tiers
Lawa, Gamification, Youth, Health behavior, Brand activation, Mario Kart
Eureka Eureka
Utopia Beauty
Case Studies Fashion and Apparel Retail and Shopping

Utopia Beauty

tiers
Science-backed, Transparency, Biotechnology, Digital retail, Brand governance
Eureka Eureka
Kroger
Case Studies Learning and Teaching Food & Beverage Retail and Shopping

Kroger

tiers
Kroger, Back-to-school, Teacher lists, Value pricing, Digital commerce
Eureka Eureka
NOUN
Case Studies Fashion and Apparel Technology

NOUN

tiers
NOUN Connect, Beauty Manufacturing, Algorithmic Matching, Vendor Ontology, Data Governance
Eureka Eureka
First Choice
Case Studies Travel and Outdoors Ecology and Sustainability

First Choice

tiers
LGBTQ+, Sober-Curious, Gen Z, Travel, Inclusion
Eureka Eureka
Hibbett
Case Studies Retail and Shopping Fashion and Apparel Technology

Hibbett

tiers
Hibbett Kids, Personalization, Servicescape, Installment payments, Mobile app
Eureka Eureka
Character.AI
Case Studies Social Media Technology

Character.AI

tiers
AI Social, Co-Creation, Prosumption, Platform Governance, Brand Semiotics
Eureka Eureka
Barbie Fashionistas
Case Studies Social Awareness Health & Wellbeing

Barbie Fashionistas

tiers
Barbie, Type 1 diabetes, Inclusive representation, Brand semiotics, Practical implications
Eureka Eureka
Eastern Bank Limited
Case Studies Banking & Financial Services Retail and Shopping

Eastern Bank Limited

tiers
SkyFlex, Social Currency, Rewards, Digital Onboarding, Consumer Behavior
Eureka Eureka
Alivia Health
Case Studies Health & Wellbeing Social Awareness

Alivia Health

tiers
Safety, Inclusion, Brand semiotics, Care ecosystems, Infrastructure
Eureka Eureka
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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