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Antropomedia Express: Consumer Tribes
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Case Studies

Case Studies

We search and collect from trend databases, advertising awards, and marketing magazines the best-applied ideas that can inspire creative campaigns, innovation, cool hunting, or experiences that bring value to consumer tribes.
Technology Business To Business Social Awareness Ecology and Sustainability Retail and Shopping Health & Wellbeing Food & Beverage Learning and Teaching Travel and Outdoors Social Media Film & TV Entertainment Art & Culture Personal Aesthetics Fashion and Apparel Sports and Games Banking & Financial Services Luxury Mobility and Transport Family & Relationships Real Estate & Construction Avatar Religious / Spiritual
Porsche EV batteries
Case Studies Luxury Ecology and Sustainability Mobility and Transport

Porsche EV batteries

tiers
Battery recycling, Circular economy, Supply chain, Porsche, Sustainability
Adriana Chiñas Adriana Chiñas
Lowe's & Mr. Beast
Case Studies Social Media Real Estate & Construction Business To Business

Lowe's & Mr. Beast

tiers
Lowe’s, Creator network, DIY, Platform strategy, Gen Z
Adriana Chiñas Adriana Chiñas
Google Smart Glasses
Case Studies Technology Retail and Shopping Luxury Fashion and Apparel

Google Smart Glasses

tiers
AI Wearables, Spatial Computing, Consumer Behavior, Accessibility, Case Study, Platform Ecosystems
Adriana Chiñas Adriana Chiñas
Taobao
Case Studies Social Awareness Art & Culture

Taobao

tiers
Taobao, Panda conservation, Gamification, Cultural branding, E-commerce
Adriana Chiñas Adriana Chiñas
Three UK & Samaritans
Case Studies Mobility and Transport Health & Wellbeing Sports and Games Social Awareness

Three UK & Samaritans

tiers
Mental health, Football fans, Brand purpose, Social norms, Case study, Partnership
Adriana Chiñas Adriana Chiñas
Depop
Case Studies Luxury Fashion and Apparel Business To Business

Depop

tiers
Vintage, Circularity, Curation, Marketplace, Brand heritage
Adriana Chiñas Adriana Chiñas
Virtuo
Case Studies Real Estate & Construction Technology

Virtuo

tiers
Homeownership, Platformization, Proptech, Consumer behavior, Case study, Data governance
Adriana Chiñas Adriana Chiñas
Health Promotion Board
Case Studies Health & Wellbeing Social Awareness

Health Promotion Board

tiers
Vaping, Youth, Semiotics, Injunctive norms, Behavior change
Adriana Chiñas Adriana Chiñas
LABUBU & GODIVA
Case Studies Food & Beverage Business To Business

LABUBU & GODIVA

tiers
Collectibles, Luxury, Character IP, Gen Z, FMCG, Case study
Adriana Chiñas Adriana Chiñas
EIB & Family Bank
Case Studies Banking & Financial Services Learning and Teaching

EIB & Family Bank

tiers
Financing, Sme, Gender, Youth, Kenya, Case study
Adriana Chiñas Adriana Chiñas
Crocs & Ablo
Case Studies Fashion and Apparel Technology

Crocs & Ablo

tiers
Co-creation, Personalization, Intellectual property, Blockchain, Crocs, Case study
Adriana Chiñas Adriana Chiñas
McDonald's & Minecraft
Case Studies Film & TV Entertainment Food & Beverage Business To Business

McDonald's & Minecraft

tiers
McDonald’s, Minecraft, Happy meal, Collectibles, Case study, Phygital
Adriana Chiñas Adriana Chiñas
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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