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Antropomedia Express: Consumer Tribes
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Case Studies

Case Studies

We search and collect from trend databases, advertising awards, and marketing magazines the best-applied ideas that can inspire creative campaigns, innovation, cool hunting, or experiences that bring value to consumer tribes.
Technology Business To Business Social Awareness Ecology and Sustainability Retail and Shopping Health & Wellbeing Food & Beverage Learning and Teaching Travel and Outdoors Social Media Film & TV Entertainment Art & Culture Personal Aesthetics Fashion and Apparel Sports and Games Banking & Financial Services Luxury Mobility and Transport Family & Relationships Real Estate & Construction Avatar Religious / Spiritual
Cleo
Case Studies Banking & Financial Services Technology

Cleo

tiers
Cleo 3.0, Conversational AI, Money Coach, Personalization, Behavioral Design
Adriana Chiñas Adriana Chiñas
Neutrogena #BookTok
Case Studies Personal Aesthetics Social Media

Neutrogena #BookTok

tiers
Neutrogena, Kenvue, Serena Kerrigan, Booktok, Vitamin C serum
Adriana Chiñas Adriana Chiñas
USP Solutions
Case Studies Technology Personal Aesthetics

USP Solutions

tiers
Skincare, Demonstration, Phygital, Trust, Evidence
Adriana Chiñas Adriana Chiñas
Elegoo
Case Studies Learning and Teaching Art & Culture Technology

Elegoo

tiers
ELEGoo, Nexprint, Creator Fund, 3D Printing, Platform Strategy
Adriana Chiñas Adriana Chiñas
TikTok Campus Verification
Case Studies Social Media Learning and Teaching

TikTok Campus Verification

tiers
Tiktok, Campus verification, Identity, Trust, Platform design
Adriana Chiñas Adriana Chiñas
Waitrose
Case Studies Retail and Shopping Technology

Waitrose

tiers
Waitrose, Smart trolley, Computer vision, Checkout, Datafication
Adriana Chiñas Adriana Chiñas
MrBeast Burger
Case Studies Social Awareness Food & Beverage

MrBeast Burger

tiers
MrBeast Burger, Dignity Kitchen, Ghost kitchen, Servicescape, Consumer culture
Adriana Chiñas Adriana Chiñas
Virgin Atlantic & Omnevo
Case Studies Travel and Outdoors Retail and Shopping Mobility and Transport Business To Business

Virgin Atlantic & Omnevo

tiers
Virgin Atlantic, Omnevo, Omnichannel, Personalization, Sustainability
Adriana Chiñas Adriana Chiñas
Ameyalli
Case Studies Luxury Travel and Outdoors Health & Wellbeing

Ameyalli

tiers
Platforms, Intermediation, Algorithmic governance, Real estate, Consumer trust
Adriana Chiñas Adriana Chiñas
Ridley
Case Studies Real Estate & Construction Technology

Ridley

tiers
Platforms, Intermediation, Algorithmic governance, Real estate, Consumer trust
Adriana Chiñas Adriana Chiñas
Novos
Case Studies Health & Wellbeing Food & Beverage

Novos

tiers
Longevity, Semiotics, Functional foods, Consumer psychology, Brand positioning
Adriana Chiñas Adriana Chiñas
Tesco
Case Studies Food & Beverage Retail and Shopping

Tesco

tiers
Tesco, Clubcard, Loyalty, Product innovation, Digital culture
Adriana Chiñas Adriana Chiñas
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Antropomedia Express: Consumer Tribes
The Encyclopedia of Consumer Tribes.
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