Case Studies Technology Health & Wellbeing Pong Design tiers Therapeutic Design, Wellbeing Technology, Affective Computing, Material Culture, Embodied Interaction, Health Innovation Adriana Chiñas
Case Studies Banking & Financial Services Prudential tiers Retirement Planning, Generation Beta, Financial Inclusion, Corporate Philanthropy, Insurance Marketing, Demographic Segmentation Adriana Chiñas
Case Studies Sports and Games Food & Beverage Cool Down Controller tiers Gaming Controller, Heineken, Brand Technology, Consumer Engagement, Algorithmic Marketing, Digital Innovation Adriana Chiñas
Case Studies Personal Aesthetics Luxury Estée Lauder Companies & Exuud tiers Olfactory Marketing, Smart Fragrance Systems, Luxury Technology Integration, Sensory Brand Experience, Algorithmic Scent Delivery, Premium Home Fragrance Adriana Chiñas
Case Studies Technology LG Lamp tiers Smart Gardening, Indoor Agriculture, Connected Appliances, Biophilic Design, Urban Farming, Home Automation Adriana Chiñas
Case Studies Social Media Snapchat Creators tiers Platform Capitalism, Creator Monetization, Digital Labor, Attention Economy, Content Platformization, Algorithmic Marketplace Adriana Chiñas
Case Studies Food & Beverage Art & Culture Travel and Outdoors McDonald’s Nightclub tiers Servicescape, Brand Elasticity, Temporal Segmentation, Experiential Hospitality, Urban Consumption, Nighttime Economy Adriana Chiñas
Case Studies Learning and Teaching Travel and Outdoors citizenM Hotels tiers Entrepreneurial Ecosystems, Corporate Patronage, Hospitality Innovation, Consumption Communities, Brand Platform, Social Capital Adriana Chiñas
Case Studies Fashion and Apparel Technology CommentSold tiers Virtual Try-On, Synthetic Fashion, AI Modeling, Personalized Commerce, Digital Avatars, Fashion Technology Adriana Chiñas
Case Studies Sports and Games Health & Wellbeing Powerade tiers Athletic Sponsorship, Brand Values, Consumer Culture, Sports Marketing, Wellbeing Paradigm, Cultural Semiotics Adriana Chiñas
Case Studies Religious / Spiritual Real Estate & Construction Social Awareness Ørestad Church tiers Flat Design, Servicescape Innovation, Religious Architecture, Community Spaces, Spatial Hierarchy, Experiential Environments Adriana Chiñas
Case Studies Luxury Mobility and Transport Jaguar tiers Luxury Rebranding, Cultural Positioning, Brand Heritage, Digital Semiotics, Consumer Polarization, Symbolic Capital Adriana Chiñas